His stupid face, accent and singing just wind me right up.

by TheLodgeRemembers

18 comments
  1. I find it remarkable the whole meerkat thing is still going for them. My mum has all of the collectibles from the early days. She made us renew various insurance through their site to achieve the full collection.

    And yes the wombat is annoying, but I guess he’s supposed to be.

  2. That’s the point of all of these types of ads: to be as annoying as possible so that you remember them

  3. It’s a perfect example of how out of touch ad agencies are. What does a wombat add? How does it sell that product any better? What does it even have to do with meerkats?

    Literally nothing across the board. They’re high on their own supply.

  4. Brings the energy of Poochie from Simpsons.

    That classic situation where a show is finally running out of ideas and so tries to freshen things up by adding new characters only for those new characters to be annoying and unlikeable.

  5. Fucking hate that wom-twat. Actively makes me want to NOT use their services in the exact opposite way of how the original meerkat ads did.

  6. I find him marginally more annoying than the meerkats and they’re fucking irritating

  7. My dogs go crazy as soon as they hear the music. Even they hate this wombat.

  8. Soon as I heard that little sod’s voice:

    *I’ll never use that site again.*

  9. A character specifically designed by a marketing to be annoying and therefore memorable is annoying you? Which results in you proliferating their brand to other spaces, which in turn spreads it to more people who aren’t aware of the blatant marketing ploy? Imagine that.

  10. Meerkats live around 15 years. The adverts are 15 years old now. Time to get replaced, guessing they’re testing new mascots?

  11. Can’t stand the two talking rats either – put all three of them down.

  12. My conspiracy theory is that the wombat character was introduced as a bit of a distraction from the meerkats being Russian. 

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