As if! ‘Clueless’ star Alicia Silverstone avoids buying retail to limit environmental toll: ‘It needs to be used first’
https://www.cnbc.com/2024/05/29/benefits-of-secondhand-clothing-goods-according-to-alicia-silverstone.html
by cnbc_official
As if! ‘Clueless’ star Alicia Silverstone avoids buying retail to limit environmental toll: ‘It needs to be used first’
https://www.cnbc.com/2024/05/29/benefits-of-secondhand-clothing-goods-according-to-alicia-silverstone.html
by cnbc_official
3 comments
Her character Cher Horowitz may have been best known for her [shopping habit](https://www.cnbc.com/2023/08/12/girl-math-how-cash-strapped-consumers-justify-luxury-purchases.html), but in real life, “Clueless” star [Alicia Silverstone](https://thekindlife.com/) said she never buys [retail](https://www.cnbc.com/retail/) if she can help it.
“Cher, she is such a consumer. We are actual opposites,” the sustainability advocate and actor told CNBC. “My mantra with purchasing anything: It needs to be used first.”
Silverstone adopted a more sustainable approach to consumption years ago.
“I’ve been fighting the good fight to encourage people to buy used and make it sound cool,” she said.
More consumers are catching on.
“I do think people are getting more concerned about the planet, so they are interested in buying preloved,” said Silverstone, who partnered with [eBay]() to promote its first [Recommerce Day](https://www.ebayinc.com/recommerce-report/), on May 21. “We are not just screaming into a dark hole anymore.”
More: [https://www.cnbc.com/2024/05/29/benefits-of-secondhand-clothing-goods-according-to-alicia-silverstone.html](https://www.cnbc.com/2024/05/29/benefits-of-secondhand-clothing-goods-according-to-alicia-silverstone.html)
Think her store is on BUYSELL Clothing App? Could be wrong
Worn wear from Patagonia is a great program for this. Same with Outerworn from Outerknown