Ranking of Nation Brands 2021

19 comments
  1. Nation Brands != Brands from nation != Made in Nation

    This index is about our perception ABOUT these countries, not their products.

    It is measuring how much we think:

    – “Oh Canada, the United States but with healthcare, less crime and nicer people” and

    – “Wow, Switzerland! Direct democracy, skiing in the alps and wealthy people”

  2. What did germany even do 2021?

    Exept having an election and whoever thinks the CDU (Center right) should have won again can go f*ck themselves.

  3. Denmark superior to Sweden equals a quality list. It is good for everyone when the truth prevails. Always.

  4. These rankings are incredibly subjective. They are plenty of “Nation brands” ranking with a completely different ranking order. And no I’m not saying this because Norway and Denmark ranks higher than Sweden here. 😥

  5. No way UAE is that high. Meanwhile I would probably rank Japan, South Korea, and Italy much more highly, most people seem to have a really positive impression of those countries

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