First one I ever remember seeing, scared the shite out of wee 7 year old me. Crazy how these were shown before 9pm for anyone of any age to see.





by ThrowRAdebate7722

12 comments
  1. Still the same 25 years later. Young men are the biggest danger on the roads. I was reading statistics about this recently and info on the psychological reasons why young men are so risky on the roads, and it had a very sobering quote about how the biggest danger to a teenage girl’s life is getting in her boyfriend’s car.

  2. These ads were something else. I remember this one when it came out and it’s every bit as shocking watching it now.

    There was one with the wee old man getting run over with the eggs and the one with the car rolling into the garden with the children playing. Not sure if they were from the DOE or not but seems like they might hate been

  3. Bring these ads back I reckon.

    The amount of complacency about dangerous driving is mental. I see Snapchat stories constantly (don’t get on my case about using Snapchat) of young lads recording themselves driving at speeds of up to 100mph on country roads. More routinely they’ll just record themselves driving around normally but still it just leaves you stunned at the complacency.

    I think driving is culturally such a normal thing to do that the dangers get lost on so many people.

  4. The confidential telephone PIFs of the 90s were definitely a source of trauma for me

  5. Always wondered are they filmed in NI or Ireland🤔

  6. The only one that ever stuck with me was not the ad but the song. Mott the Hoople – All the young dudes

    🎵Speed jive, don’t wanna stay alive, when your 25🎵

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