Paramount reportedly doesn’t see MTV or Comedy Central as priorities going forward

https://www.avclub.com/paramount-reportedly-not-prioritizing-comedy-central-mtv

27 comments

  1. >THR reports that MTV, Comedy Central, Nickelodeon, and BET are “simply not as high a priority” to the incoming Skydance regime as the flagship TV network CBS.
    The soon-to-be company president Jeff Shell previously described CBS as a “crown jewel” and THR claims CBS is the only TV asset completely safe from the chopping block. But it won’t be a surprise to those paying attention that Paramount is ambivalent about the rest of its portfolio.

  2. A music channel that doesn’t play music and a comedy channel where the funniest thing is the nightly news. 

  3. These niche channels have ultimately been replaced by social media, so I can understand why they would be at risk.

  4. Nickelodeon and BET are such a non-priority they don’t even make the headline lol

  5. I could see MTV getting trashed, theres 3 shows that air new every week.

    Comedy Central isn’t too far off from MTV situation.

    BET has a lot of competition that is free to everyone that could cause its demise.

    I could see Nickelodeon getting sold and bought by someone else.

  6. They also don’t prioritize their apps. They fucking suck on every platform we use.

  7. Without even checking I guarantee that there is an episode of The Office on Comedy Central right now.

  8. I haven’t watched *The Daily Show* on broadcast in almost a decade. I always watch it on YouTube. The content itself is still valuable. The channels are financial liabilities at this point.

  9. You would think the name recognition alone would provide value.

  10. I feel like most Paramount channels just became rerun channels. Comedy Central, MTV, BET, anyone remember LOGO?

  11. Speaking of things we didn’t know are still around, AV Club is still a thing?

  12. Does MTV even have any shows that aren’t ridiculousness?

  13. They haven’t been a priority in at least a decade. MTV has been the Rob Drydek channel and Comedy Central stopped producing relevant tv outside of The Daily Show years ago, too.

  14. MTV was smart to pivot away from videos prior to YouTube and the video on demand culture, but now they’re just a shell of themselves with Jersey Shore, Catfish and Ridiculousness on repeat. If they didn’t have such a strongly ingrained brand identity, they’d have been trashed years ago.

    If you’re not going to do anything with the channel, get rid of it at this point. It’s not worth it.

  15. I do kind of miss the old MTV days of music videos

  16. I’m baffled that MTV produces Lionesses which is a great series.

  17. Comedy Central having Seinfeld, Parks and Rec, and the Office reruns makes it one of my most watched channels.

  18. but where will I watch 86400 seconds per day of ridiculousness

  19. That’s okay.

    I don’t see Paramount or any major studio as priorities for my money anymore, either.

  21. Paramount is probably wondering what franchise to continue to beat to death instead

  22. Im glad I got to see Comedy Central in its prime. Its early/mid-90s lineup was amazing. In its current form, it really won’t be missed.

  23. Is MTV still there? Thats another thing that the internet killed.

  26. Playing 24hr reruns of Ridiculousness made it very clear what Paramount thought of MTV awhile ago

  27. Comedy Central used to have a ton of original programs. Now it’s The Office and South Park on a constant loop.
    Reno 9/11, the Chappell Show, Drawn Together, Dr Katz, Crank Yankers, Workaholics, Broad City, Nora from Queens, etc.

    Miss when they actually cared.

    MTV had been dogshit shined the ‘90s

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