It first went viral when a TikTok user shared a video from a Minsk mall, showing the dress on display.
Fashion is full of surprises, and a Belarusian retailer has amazed everyone with a dress made entirely from bubble wrap. Designed by ZNWR, also called the “Balenciaga of Belarus,” this outfit has become a topic of conversation online.
The dress is made from large bubble panels and looks both fun and unique. It first went viral when a TikTok user shared a video from a Minsk mall, showing the dress on display.
The video highlighted details like a zipper and a price tag of 280 Belarusian rubles (Rs 7,200 or about S$116). The creator joked, “Girls, if you’re looking for a dress, here you go,” and the post quickly gained attention.
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Internet reaction
The dress has sparked many reactions on TikTok and Instagram. Some people found it funny, while others praised the creativity. One user said, “Wearing this will pop all your stress away. Brilliant!” Another joked, “This should be a gift for your ex to calm them down.”
On Instagram, users continued to share their thoughts. “Is this Balenciaga? Not surprising but still cool,” one wrote. Another said, “This is so clever!” Even a dry cleaner joked, “Big hello to whoever brings this to clean!”
The bubble wrap dress by ZNWR has made waves online with its mix of humour and creativity. Whether seen as fashion or just fun, it’s clear this dress has grabbed everyone’s attention.