Las Vegas (KSNV) — Dr. Sheldon Jacobs, a mental health expert, is urging a national conversation about emotional well-being, emphasizing the importance of challenging cultural norms.

Jacobs was quoted in USA TODAY discussing the impact of pop star Bad Bunny’s emotional display in a TikTok video.

The artist was seen crying over a new song, which Jacobs said highlights the need to address how society views emotional expression.

“Challenging cultural norms around mental health is crucial,” Jacobs said.

He added that such public displays by influential figures can help normalize emotional vulnerability.

Jacobs also addressed the balance of social media consumption, especially as platforms face uncertainty.

He stressed the importance of navigating these digital spaces mindfully to maintain mental health.