“We believe all golfers would benefit from enhanced data and analytics related to their own game,” said Lance Stover, the PGA TOUR’s senior vice president of new ventures. That has been seen in the continued advancements in ShotLink powered by CDW, the unmatched technology that offers real-time analytics on shots struck on the PGA TOUR, and the TOUR’s investment in Arccos Golf. Arccos Golf, the “Official Game Tracker of the PGA TOUR,” gives amateurs similar shot-level data that allows them to analyze their performance like the pros.
