Independent.co.uk No. 1 for websites, Words With Friends, Blockudoku No. 1 on Apple, Google Mobile App Stores; Pluto TV No. 1 on Apple TV & Amazon TV For Open Programmatic Ad Traffic Quality

Pixalate

According to Pixalate’s January 2025 rankings, independent.co.uk, telegraph.co.uk, and thetimes.co.uk were the top three websites for programmatic ad quality in the United Kingdom. Words with Friends, Woodoku and Zen Word (Apple App Store) and Blockodoku, Jigsaw Puzzles, and Sudoku (Google Play Store) ranked No. 1 among mobile apps; SAMSUNG TV (Samsung Smart TV) and Pluto TV (Apple TV & Amazon Fire TV) were among top-ranked CTV apps

London, Feb. 07, 2025 (GLOBE NEWSWIRE) — Pixalate, the market-leading ad fraud protection, privacy, and compliance analytics platform, has released the January 2025 Publisher Trust Index (PTI) for the United Kingdom (UK). This index evaluates apps across various platforms, including the web, Apple App Store, Google Play Store, and CTV apps, including Amazon Fire TV, Samsung Smart TV, and Apple TV.

This report ranks publishers by the estimated quality of their inventory across web, mobile, and connected TV (CTV) environments. These estimates are based on Pixalate’s proprietary technology and methodology, applied to the billions of open programmatic impressions observed on our clients’ traffic.

In addition to the report for the U.K., Pixalate has also released Publisher Trust Indexes for the U.S., Germany, Canada, and Brazil.

UK Website PTI Rankings (January 2025)

independent.co.uk

telegraph.co.uk

thetimes.co.uk