REDDING, Calif. — A Redding business owner is providing diverse hair services to the Shasta County community.
Carla Baxter started her Redding store, Baxter Beauty Supply, in November 2023. She grew up in the Northstate, always having to travel out of the area or search online to find ethnic hair products.
Now, at her business, she offers hair care as well as products for all hair types.
“We needed something in this area to service anybody, really,” Baxter said. “I believe that everybody should be able to have access to hair care.”
She added, “Being a new business, the funding is not really there like you want it to be. So, I have funded myself. Everything in here has been me.”
She told KRCR she recently learned the new owners of the building want to expand, so she’ll have to relocate soon.
In store, customers can get wig consults, braiding services, or weave installs.
Baxter previously went through a cancer journey and lost her hair. She said she makes sure to include products for people going through hair loss or cancer.
There’s other merchandise at her store, like makeup, jewelry, or clothing.
The current location on Hartnell Avenue is open until March 31.
The new site will be 2295 Hilltop Dr. Suite 4 in Redding and will most likely be open by April 7.
You can learn more about the business on its website, baxterbeautysupply.company.site, or on Facebook or Instagram.