
Duke Says ‘White Lotus’ Went ‘Too Far’ in Featuring T-Shirt Worn By Jason Isaacs’s Unhinged Character: ‘Uses Our Brand Without Permission’
https://variety.com/2025/tv/news/duke-white-lotus-t-shirt-without-permission-jason-isaacs-1236349327/

Duke Says ‘White Lotus’ Went ‘Too Far’ in Featuring T-Shirt Worn By Jason Isaacs’s Unhinged Character: ‘Uses Our Brand Without Permission’
https://variety.com/2025/tv/news/duke-white-lotus-t-shirt-without-permission-jason-isaacs-1236349327/
29 comments
Meanwhile, UC Santa Cruz was cool with John Travolta wearing a banana slug t-shirt in Pulp Fiction.
Duke should learn to be chill like UCSC (I guess it’s easy to be chill when you’re basically always getting high in a forest).
So they must know the ending. Why?
Yet another reason why everyone should hate Duke.
This is one of the problems w/ fair use; unless the depiction is fawning or cool it might get challenged, which is a problem for most companies considering original IP
Yeah. Not how any of that works, but okay.

Hey, at least no one sexually assaulted anyone in a Duke sweatshirt.
I hate everything about a university being a brand. Focus on education and shut up, Duke.
Duke hates their demographic is so accurately portrayed.
Unhinged? hes having a breakdown hes not crazy.
If Duke hasn’t said anything in the first place nobody would have even noticed.
They really have some high-functioning intellect at that university.
It’s a good thing he didn’t hang himself with a lacrosse stick so the university could botch that, too.
Eat a dick, Duke.
Boo fucking hoo.
Maybe Duke should focus more on why their football players are murderers.
There’s a use agreement on the tag or some shit?
Out of curiosity, did Cornell say anything about S1? Because that character was a massive douche
Their response seems pretty on-brand
You’re a college not a corporation.
Fuck Duke this is so stupid.
These comments are unhinged. This is why independent creatives and artists are unable to use brand names in their content. Because big studios and production companies ruin relationships and sour prospects of future use.
Funny seeing this post and below it I see this post about Duke. https://www.foxnews.com/us/former-duke-football-player-confesses-killing-ex-real-estate-agent-friend-upscale-townhome-police
So the shoe fits then
“Our brand” mother fucker, you’re a school
Whatever Duke… I went to UC Santa Cruz and we love than Travolta represented the Banana Slugs while playing a ruthless murderer in Pulp Fiction!!
No no Duke you’re not a “brand,” you’re suppose to be an educational institution that accepts the bribes of the wealthy for their children’s admission every now and then. get it together.
I know how terrible our political climate is as Americans, but goddamn can we not even watch our preferred streamers on TV?
Asian people and basketball players don’t watch white lotus, so their brand won’t be impacted.
The real victim here is Duke’s mayo as the costume intern got confused as to which brand shirt to grab.
You do not hear them complaining they got shafted. Take the W, Duke University.
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