With the aim of highlighting the diversity and authentic character of Greece, the Hellenic National Tourism Organization of Italy Foreign Service participated, on Wednesday 10/04/2024, in the Travel Open Day, which took place in Ancona, in the context of a particularly successful and well-organized event, with the participation of Italian Tour Operators and shipping companies.
Ancona is a city of strategic importance for Greek tourism, as daily ship departures to various Greek destinations take place from its port, strengthening the interconnection and tourist flow between Greece and Italy.
The presentation of the Head of the Greek National Tourism Organization (GNTO) Foreign Service in Italy, Ms. Kyriaki Boulasidou, attracted the interest of numerous travel agencies and tourism professionals, confirming the continuous and dynamically growing interest of the Italian Market in Greece. Particular emphasis was placed on the promotion of lesser-known Greek destinations, with the aim of highlighting the diversity and authentic character of our country, even to professionals who have been active in the Greek tourism sector for many years.
During the event, many B2B meetings were held with representatives of travel agencies in the city of Ancona and the surrounding areas, and substantive discussions were held with professionals in the field to strengthen existing collaborations, as well as to explore new possibilities for the promotion of Greek destinations in the Italian Market.
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