Lawson and FamilyMart sell government-stockpiled rice in Japan

Lawson and FamilyMart, two of Japan’s largest convenience store operators, have begun selling rice released from government stockpiles to improve public access after initial batches sold out at major supermarkets.

Lawson began offering 1-kilogram and 2-kilogram bags of the rice at ¥360 (approx. $2.30) and ¥700 (approx. $4.45)before tax, respectively, at ten pilot stores in Tokyo and Osaka Prefecture, according to The Japan Times. The chain plans to expand sales to locations nationwide, excluding Okinawa, beginning June 14.

FamilyMart, which launched sales the same day at 20 outlets, offered 1-kg bags and plans to make the product available at all its stores by mid-July. At one location in Tokyo, the rice reportedly sold out within 30 minutes of doors opening.

FamilyMart President Kensuke Hosomi hinted at broader price adjustments, stating, “I hope this will be a turning point in the rice issue.” The move comes amid concerns over rising rice prices and the need to stabilize the market.

Japan’s agriculture minister, Shinjiro Koizumi, visited a FamilyMart store to observe the launch. “I feel encouraged by the timely sale of stockpiled rice, which comes at a moment when it’s necessary to calm the entire market,” he said.

Seven-Eleven Japan is also joining the initiative and plans to begin offering stockpiled rice at selected stores in Tokyo, Osaka, and four prefectures in Shikoku from June 17, with plans for a phased nationwide rollout.