The prices of holiday packages are… rising this year in almost all popular destinations in the Mediterranean basin for British tourists, with Greece following this trend and being more expensive than Spain, Turkey, and Portugal.
These are the results of data from Travelsupermarket published by the BBC regarding the prices of all-inclusive family holiday packages offered in the UK. United Kingdom to popular summer destinations and are based on searches from April 18 to June 17 for holidays in August 2025, compared to August 2024.
Specifically, the research showed that the average cost, per person, for a week-long all-inclusive family holiday in August 2025 to Greece – the second-largest destination in the ranking for British travellers based on searches – is up by more than £100 compared to last year, or 12.1%, from £926 last year to £1,038 this year.
The number one destination in searches by Britons, Spain, offers family holiday packages more expensive by 79 pounds (from 835 pounds in August 2024 to 914 pounds this year), while in Turkey, the third largest destination in searches, prices have increased by 129 pounds (from 874 to 1,003 this year). In addition, prices for Portugal have also increased (from 936 to 972 pounds).
The largest price increases, per person, are shown by the UAE (+26%, from 1,210 to 1,525 pounds this year), Egypt (from 981 to 1,176 pounds), and Cyprus (+23%, from 950 to 1,166 pounds).
Exceptions to the price increase are Italy (-11%) and Tunisia (-4%), with Italy offering cheaper packages by 137 pounds (from 1,266 to 1,129 pounds) and Tunisia by 31 pounds (from 794 to 763 pounds).