Meghan Markle‘s lifestyle brand As ever is celebrating her birthday by sharing a new photo of the Duchess of Sussex.
Meghan turned 44 on Aug. 4 and her label posted a new photo on Instagram to commemorate the special occasion. “Celebrating the woman behind it all,” the caption began.
“She pours her heart, vision & magic touch into every detail, and today, we raise a glass to her! Happy birthday to our founder @meghan,” it continued, tagging her personal Instagram handle with an emoji of champagne glasses clinking.
In the black-and-white image, the Duchess of Sussex is seen outdoors, smiling and mid-step, wearing a sundress and straw hat with her hair pulled back.
A photo of Meghan Markle shared by As ever on Aug. 4, 2025.
As Ever/Instagram
The new photo of Meghan wasn’t the only news from As ever on her birthday.
As ever also announced that its signature pink wine will be available to shop tomorrow, marking the first restock of the rosé first unveiled in the brand’s June 20 product drop.
“Today, our founder celebrates another year (Happy Birthday, Meghan!) and tomorrow, we’re raising a glass to celebrate our newest release!” said the email message. “We are thrilled to share that our 2024 Napa Valley Rosé is available tomorrow, Tuesday August 5 at 12 PM PT / 3 PM ET.”
“Harvested under the California sun, this dazzling vintage embodies everything we love – it’s where timeless elegance meets the spirit of summer,” the note said about the blend. “We’ve worked thoughtfully to bring these exceptional bottles to you, and more of your other favorite As ever products are also being restocked shortly. There is so much to celebrate, and we’re honored to share these special moments with you.”
A photo from the As ever newsletter on Aug. 4, 2025.
As Ever
The newsletter contained another new photo and showed a bottle of the 2024 Napa Valley Rosé being carried on a silver platter with wine glasses beside it.
Meghan’s alcoholic offering from As ever was a 2023 Napa Valley Rosé and it sold out in less than an hour when it became available for sale on July 1. The rosé followed As ever’s debut collection of shelf-stable food products including herbal teas, shortbread cookie mix, and flower sprinkles, which was unveiled on April 2 and also sold out in less than an hour.
PEOPLE Magazine, March 17, 2025.
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Exclusively speaking to PEOPLE earlier this year, the Duchess of Sussex opened up about being an entrepreneur.
“I see myself as an entrepreneur and a female founder, and if the brand ends up influential, then that’s great,” Meghan said.