We looked into over a year of Spotify’s Top 200 charts across 73 countries to understand where local music thrives and where it doesn’t. India leads with 85% of top tracks from domestic artists, followed closely by Turkey, Vietnam, and Italy. At the other end, countries like Costa Rica, Guatemala, and El Salvador feature local artists in less than 1% of their top chart entries.

Source: Spotify Charts
Full analysis: ​Skoove blog
Tools: Illustrator, Figma
Raw data: Google Sheets

Posted by DataPulse-Research

19 comments
  1. How did you pick which countries feature in the origin of artists list?

  2. It’s interesting how in the last 10 years in Finland, Finnish music has gained a lot of popularity, and in return English music has gone down hard. I don’t even know what the global top songs are right now.

  3. Im turkish but i often suprised about how unpopular foreign media are in turkey.

  4. India listens to more Canadian music than American? That is mildly interesting.

  5. Five indistinguishable shades of green. Data is not beautiful, this is terrible.

  6. Puerto Rico is part of the United States. Not its own country.

  7. Wtf is the color scale, can not differentiate between like 5 greens

  8. Am I colorblind or did you pick virtually the same color for the US, Germany and Chile?

  9. the Bad Bunny effect. Would be curious what % of PR is just him

  10. Interestingly there’s South Korea, but there’s no Japan. I always knew weebs like myself were a part of the elite.

  11. How did you accurately find out the country of origin of these artists? There are a lot of local charting artists (many times in multi-language country settings) with no wikipedia or external bio info that identifies their origin or local affiliation and Spotify API doesn’t show country origin.

  12. Bad Bunny (Puerto Rico) and Justin (Canada) skew this quite a bit it seems.

  13. Puerto Rico is the South Korea of Latin America, sush a small and low populated territory having lots of hit songs in all over Latin American charts, i don’t like Puerto Rica music tho, they are Mcdonalds of Latinamerican music.

  14. I wonder who the big Canadian artist(s) in UAE are? Looks like there might be an outlier of note there.

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