We’ve officially reached the final hours of Prime Day — seriously, this time. Amazon isn’t hosting another sale for Prime members in 2025, making today your last chance to shop exclusive discounts on products across tech, beauty, kitchen, household essentials and more. Prime Big Deal Days technically end at 11:59 p.m. PST, so you still have some time. But we’re already seeing some of the best discounts sell out, so if you’ve been thinking about upgrading those old AirPods, restocking your favorite moisturizer or getting ahead of holiday shopping, do it quickly. And I promise it’s not too early to buy gifts — getting a few now and a few around Black Friday spreads out your spending, and it might even help you avoid tariff-related price hikes.
I’ve covered Prime Day as an NBC Select reporter for over five years, so I know how to spot deals that are actually worth buying. I combed through thousands of discounts to find the best October Prime Day deals — each one I recommend below is highly rated and 20% off or more, as well as at its lowest price in at least three months or lowest price ever. I’ll update this list live throughout Prime Big Deal Days so you don’t miss a thing.
Want more from NBC Select? Sign up for our newsletter, The Selection, and shop smarter.
Once you connect devices like fans, air purifiers and lamps to this smart plug, you can control them from your phone using the Amazon Alexa app, which lets you set schedules and routines, too. The plug is compact, so it won’t block your second outlet.
Clean carpets and bare floors with this corded upright vacuum, which has brushroll shutoff feature and a HEPA filter to trap dust and allergens inside. You can tote its detachable pod around your home to clean stairs, high spaces (like above door frames) and under furniture. The vacuum comes with a long crevice tool and an upholstery tool.
Prime Day’s the perfect opportunity to stock up on household staples, like toilet paper and cleaning essentials. These dishwasher pods are made with liquid and powder detergent, helping them remove grease and grime from dishes during a wash cycle. The pods come in a pack of 62 and have a fresh scent.
“This chopper’s blades are incredibly sharp, it’s easy to clean and store and it saves me so much time while cooking,” says NBC Select editorial operations associate Jem Alabi. “I can prep ingredients in bulk, freeze them and never worry about my produce going to waste. There’s even an included cleaning brush so I can scrub all the parts without risking my fingers.” The chopper comes with four interchangeable blades (two dicers, a ribbon blade and a spiral blade).
It’s always a good idea to have extra garbage bags at home, and if you’re hosting the holidays, you’ll definitely need an ample supply. Glad’s Febreeze-scented 13-gallon trash bags have two layers of leak and odor protection, plus they’re puncture resistant, according to the brand. Their built-in drawstring keeps them in place inside pails, and helps you cinch them together when they’re full. You get 110 bags in this pack.
“These exfoliating toner pads are an integral part of my skin care routine,” says NBC Select editorial projects manager Rebecca Rodriguez. “They’re so soothing and my skin feels clearer and smoother since I started using them.” The pads are soaked in a serum made with BHAs, AHAs and botanical extracts, ingredients that shrink pore size, improve skin texture and reduce greasiness, according to the brand. They’re also dual-sided: the textured side gently exfoliates, then the smooth side hydrates and soothes.
As someone without a dishwasher, I’m very picky about my dish soap — this is the only type I’ll buy. The spray format lets me easily cover a lot of dishes at once, and since the soap gets sudsy almost immediately when I start scrubbing, I don’t need to use water until I’m ready to rinse. It also removes even the thickest layer of grease and grime. You get four bottles of dish soap and one reusable sprayer with this set.
Chamberlain’s Smart Garage Control lets you open and close your garage door from wherever you are using the brand’s app. You can also put the door on a schedule through the app and give access to other people. The device works with most brands of garage doors made after 1993, according to Chamberlain.
Pack this personal water filter straw in your backpack while hiking or camping, or add it to your emergency kit. It removes over 99% of waterborne bacteria and parasites, as well as microplastics, and can clean up to 1,000 gallons of water before you need a new one, according to the brand.
It’s always a good idea to have extra batteries at home, especially before you need them for toys, tech and holiday decorations. This pack comes with 32 AA Energizer batteries, which last up to 10 years in storage, according to the brand. The brand’s AAA batteries are on sale, too.
In addition to soap that cleans your clothes, these concentrated laundry detergent pods have a color protector, odor fighter and stain remover inside them. You can use them in all washing machines and they dissolve even in cold water. There’s 76 pods in a pack.
“I’ve had sensitive teeth my whole life, and anytime I switch off of Sensodyne for a little while, I always make my way back,” says Sparaco. “It makes my teeth feel better and, in a way, stronger. Plus, it leaves my mouth feeling fresh.” You get four tubes of fluoride toothpaste in this pack.
“This cream is extremely hydrating, absorbs instantly and doesn’t feel heavy,” says NBC commerce senior manager of community engagement Rosalie Sparaco. “It makes my skin feel healthier and look less dull, even when I use a small amount.” The moisturizer is made with ingredients like squalane to replenish the skin barrier, plus it’s non-comedogenic and has the National Eczema Association’s Seal of Acceptance.
Out of all the teeth whitening strips the NBC Select staff has tested, Crest’s are our no. 1 favorite because they’re easy to use, effective and earned the American Dental Association’s Seal of Acceptance. The strips are made with hydrogen peroxide (a bleaching agent) and are specifically formulated to be gentle on teeth and gums, according to the brand. You get 36 strips in this box, which is enough for 18 30-minute treatments.
These ready-to-drink protein shakes help keep you full on-the-go — enjoy them at home, bring them to the gym or work, or sip them in the car. Each creamy, gluten-free shake has 30 grams of protein per serving and no added sugar, according to the brand. This pack comes with 12 bottles, and various flavors are currently on sale, including chocolate, vanilla, and cafe latte.
Keep these mini granola bars at home, at your office or in the car so you always have a snack nearby. Each bar has three grams of protein and is made from gluten-free, low-sugar ingredients, according to the brand. You get 30 bars in this pack, which come in three flavors: peanut butter dark chocolate, dark chocolate nuts and sea salt, and caramel almond and sea salt.
Meal prep and store leftovers in these dishwasher- and microwave-safe containers, each of which have a 3.2-cup capacity and come with leak-proof lids. The lids also have built-in vents so you don’t have to remove them while microwaving food. The containers come in a pack of five, and since they’re clear, you can always see what’s inside. Plus, they’re stackable, helping you save space in your kitchen.
Vital Proteins’ collagen powder supports hair, skin, nail, bone and joint health, plus it’s made with vitamin C to aid collagen production and hyaluronic acid to boost skin elasticity, according to the brand. You can mix it into hot and cold beverages (including coffee, water or smoothies), as well as foods like oatmeal. Each serving has 20 grams of grass-fed, pasture-raised collagen peptides. (Remember to consult your doctor before taking any supplements.)
Waterpik’s water flosser, which earned the American Dental Association’s Seal of Acceptance, comes with seven tips and has 10 pressure settings. Its tip rotates 360 degrees so you can reach all areas of your mouth, and its reservoir holds enough water for a 90-second cleaning. The water flosser pulses every 30 seconds to help you keep track of flossing time.
I control all the lights in my home with my phone thanks to these smart bulbs, which fit in most high hats and lamps. Through the brand’s app, you can turn the lights on and off, put them on schedules, adjust their brightness, dim them and change their color. The bulbs also respond to voice commands through voice assistants like Amazon Alexa and Google Assistant. This set comes with two bulbs.
“I wasn’t entirely convinced a shower oil would leave me feeling clean, but this one from L’Occitane is now a bathroom essential for me,” says Rodriguez. “It cleanses my skin without stripping it dry, and the scent is fresh and soothing.” You work the shower oil, which has an almond and vanilla scent, into a milky lather, and it works well to shave with or use as a bath soak, too.
Kids and adults alike can build anything they want using the 850 multicolored Lego pieces that come in this brick-shaped box. There’s also an included instruction booklet that guides you through constructing figures like a horse, windmill, skateboard and guitar if you need some inspiration. The Lego set is best for those 4 years old and up, according to the brand.
Make better-than-store-bought popcorn at home with this kitchen gadget. There’s a built-in measuring cup on its lid, helping you add the right amount of kernels to the 3-quart, dishwasher-safe base before putting it in the microwave. You can also put butter on top of the lid, which has holes in it; as the butter melts in the microwave, it drips onto the popcorn. The popper doubles as a serving bowl once it cools down.
Stream your favorite shows and movies in HD from any TV once you plug this Fire Stick into its HDMI port. It comes with an Amazon Alexa Remote, letting you control your TV manually or using voice commands. You can also travel with the Fire Stick to use it at hotels and rental homes.
Get a new pair of oven mitts before you’re in the thick of Thanksgiving cooking or holiday baking. These machine-washable minis are made from heat-resistant cotton that protect your hand from temperatures up to 500 degrees Fahrenheit, according to the brand. There’s clear silicone grips on the mitts to help you grip pots, pans and dishes, plus a hanging loop for storage.
These Apple AirPods 4 have active noise cancellation to drown out sounds, but you can also use them in transparency and adaptive audio modes to hear the world around you. The sweat-, dust- and water-resistant earbuds come with a compact charging case that gives you up to 20 to 30 hours of battery life, depending on what listening mode you use. They also have Siri built-in, so you can make calls, change the song or ask questions using voice commands.
“It’s no secret that this lip mask is incredibly hydrating; I always wake up with super smooth lips when I use it,” says NBC Select updates editor Mili Godio. “I love the different flavors — I’ve tried most of them and they’re all delicious.” The Laneige Lip Mask, which comes with a mini applicator, is made with moisturizing, antioxidant-rich ingredients like vitamin C, coconut oil, shea butter and murumuru seed butter.
Listen to music, podcasts and audiobooks through this mini Bluetooth speaker, which also has Amazon Alexa built-in. You can use voice commands to ask the virtual assistant questions, set timers and reminders, control compatible smart home devices and more. The device has volume control buttons, as well as a button to turn the microphone off.
I’ve been loyal to Orgain’s protein powder for years because it checks all my boxes: gluten-free, made with plant-based ingredients, flavorful (but not in an artificial way) and filling. It also gets easily incorporated into smoothies and shakes, making them creamy rather than gritty or chalky. One serving of the powder has 21 grams of protein, and each container comes with a scooper, taking the guesswork out of measurement. You can buy Orgain’s protein powder in flavors like chocolate, vanilla, iced coffee and horchata, many of which are on sale.
See, hear and speak to visitors with Blink’s Video Doorbell, which has a two-year battery life, according to the brand, and two installation options: wired or wire-free. It’s made with built-in speakers and microphones, plus a camera that gives you a head-to-toe view. The doorbell connects to the brand’s app, where you can watch livestream video and get notifications.
I’ve been using Ouai’s Detox Shampoo once a week for over a year to deep clean my hair and scalp. It uses apple cider vinegar to exfoliate and get rid of build-up from other styling products, plus it removes chlorine, heavy metals and minerals from hard water that can cause color fading, according to the brand. The shampoo also instantly makes my hair feel softer upon application. It’s safe for all hair types, including color-treated hair, according to Ouai.
The Kindle Paperwhite has a 7-inch glare-free screen and a 12-week battery life, according to the brand, plus its front light automatically adjusts to whatever environment you’re in. The e-reader is also water-resistant, so you can read at the beach, pool or in the bath. This bundle includes a cover that attaches to your e-reader, waking it up or putting it to sleep as you open and close it like a book. You get a charging dock, too.
This compact single-serve coffee maker won’t take up much countertop space due to its compact size. It has a strong brew mode, three cup sizes and a removable reservoir that holds enough water to make multiple beverages. The machine, which is compatible with all K-Cups, also comes with a removable drip tray so you can fit travel mugs underneath the spout.
Oral-B’s rechargeable electric toothbrush has all the features dentists told me to look for in a quality toothbrush: a pressure sensor, a built-in timer, multiple cleaning settings and a brush head change alert. It comes with two replacement brush heads and a travel case.
Liquid I.V. is one of my favorite electrolyte powders, especially for hydrating before long runs. It comes in single-serve packets, which are convenient to throw in your bag and travel with. The powder quickly dissolves into water with a stir or shake, and each serving has 500 milligrams of sodium. You can buy Liquid I.V. in flavors like lemon lime, tropical punch and popsicle firecracker (they’re all on sale), and there’s a sugar-free version, too.
“As much as I love tending to my outdoor plot, the Aerogarden makes it almost effortless to grow plants from the comfort of my kitchen,” says NBC Select associate reporter Ashley Morris. “The lights and watering system are all automatic, so it’s really low-maintenance, and the refill monitor lets me know exactly when I need to add more water or plant food. I especially like using it for fresh herbs in my recipes.” The indoor garden lets you grow up to three plants at a time, and to help you get started, this model comes with pre-seeded pods and plant food.
You can use the Blink Mini 2 security camera indoors and outdoors, and it connects to the Blink app, where you can livestream HD footage, get motion detection alerts, hear audio and speak to people and pets. The camera, which is small enough to blend into my space, also has a built-in spotlight. You can use it as a plug-in chime with Blink Video Doorbells, which are also currently on sale.
“I have an extensive collection of face masks in my vanity, but these are the only ones I consistently re-buy,” says Rodriguez. “They feel soothing and hydrating the instant I put them on my skin, and they leave it looking glowy the next morning.” Each of Biodance’s sheet masks is soaked in a serum made with ingredients like hyaluronic acid and niacinamide to moisturize, reduce the appearance of fine lines and wrinkles, and even out complexion, according to the brand. Your skin absorbs the serum as the mask sits on your face for about three to four hours, or overnight, causing it to become transparent.
“This is the all-in-one package for a coffee lover on-the-go,” says NBC commerce video producer Josh Rios. “All you need is some water and ground coffee to make a solid 16 ounces of hot coffee in one container.” The manual brewer is a hybrid between a French press and pour-over, and it uses air pressure and a micro-filter to extract flavor from the grounds you fill it with. You can make hot, iced or espresso-style beverages with the AeroPress since you have control over brew time, temperature and grind size. It’s lightweight and compact, making it ideal for travel and gifting, says Rios.
When I use Hero Cosmetics’ pimple patches, I notice a difference in the size and irritation level of my acne, plus they prevent me from picking and popping. The hydrocolloid patches, which come in a pack of 75 (an Amazon exclusive), absorb gunk within about six hours, according to the brand. They also don’t irritate my sensitive skin.
Loops’ reusable ear plugs help reduce noise in loud environments, which can make sleeping, traveling and focusing easier, as well as concerts more enjoyable. They’re made from soft silicone so they feel comfortable in your ears, and you can customize their fit — they come with interchangeable ear tips in four sizes. You also get a storage case for safe keeping.
Despite being small enough to fit in your pocket, this rechargeable, wireless Bluetooth speaker fills areas with sound and has up to five hours of playtime on a single charge, according to the brand. It’s water-resistant, so you can use it at the beach or pool, as well as in your bathroom. The speaker has a built-in loop, so you can use a carabiner to attach it to bags, towel racks, bikes and more.
Mrs. Meyer’s hand soap is always a go-to for me in the kitchen and bathroom. It cleans without drying out my skin since it’s made with nourishing ingredients like aloe vera extract, glycerin and olive oil. It also comes in numerous scents, including a handful of seasonal options, none of which I find overpowering.
Once you plug this dongle into the headphone jack on an airplane seat, it transmits audio to your wireless headphones via Bluetooth — that means no more panic-buying an expensive wired set at the airport. You can also plug the device into cars, exercise machines and tablets, and control the volume directly from its buttons. The AirFly Pro 2 Deluxe pairs with up to two headphones at a time, letting you share audio with another person. You get a charging cable, international airline adapter and travel bag with your purchase.
Mix, chop and blend ingredients for dishes like smoothies, soups and spreads with the Magic Bullet. Thanks to its sharp blade and powerful motor, it acts as a blender and food processor, and it’s compact to save space on your countertop. This set comes with a base and several dishwasher-safe pieces, like a blade, tall and short cups, lids and a lip ring.
If I didn’t stick these trackers on my glasses case, work ID badge and remote, I’d never find them again. The little devices have an adhesive backing, so you can attach them to almost anything, and they pair with the Life360 app, which shows you where your items are on a map. You can also use the app to ring the trackers, press the trackers to ring your phone and hold down on a discreet SOS button to alert loved ones if you’re in an unsafe situation.
Neutrogena’s Hydro Boost Body Gel Cream has a lightweight formula that absorbs into skin quickly, so doesn’t leave behind a greasy or oily residue. The body cream is made with hyaluronic acid, an ingredient that hydrates and nourishes skin while helping to maintain an appropriate moisture balance, according to the brand. The alcohol-free formula is safe for sensitive skin, and it comes in a pack of two.
Once you put this tool on top of a can and press start, it spins around the edge, cutting the top off with a sharp, tilted blade. It leaves a smooth edge behind rather than a sharp, jagged one, making the can safer to handle. Kitchen Mama’s electric can opener runs on two AA batteries.
I own two of these 42-ounce, dishwasher-safe tumblers, which keep my water, ice coffee and smoothies freezing cold for hours. They’re made from durable stainless steel and have double-wall vacuum insulation, plus they come with straw lids and have large handles that give you somewhere to grip. I also appreciate that the straw comes out of the lid, which makes it easy to scrub if gunk gets stuck inside. (Note: This sale only applies to select colors of the tumbler.)
Here are the best Prime Big Deal Days sales to know about. Keep in mind, not every item from a brand is discounted as described below.
Best sales overall34% off Apple AirTag (4 pack)Up to 31% off Lego sets67% off the Ancestry DNA + Traits kitUp to 30% off Laneige skin care and beautyUp to 42% off Dyson vacuums, air purifiers and hair tools30% off Aquaphor healing ointmentUp to 43% off Stanley drinkwareUp to 42% off Olay skin careUp to 31% off Panasonic grooming tools, cameras, tech and moreUp to 41% off Simple Modern totes, water bottles and more42% off the Barbie Dreamhouse Pool Party Doll HouseBest sales on essentialsUp to 40% off Kind barsUp to 30% off Pampers diapers, pull-ups and wipesUp to 42% off Mrs. Meyer’s cleaning suppliesUp to 50% off Method cleaning suppliesUp to 34% off Swiffer cleaning supplies20% off Naomi after-cooking hand soapUp to 20% off DedCool laundry detergent and moreUp to 30% off Blueland cleaning suppliesUp to 33% off Lysol cleaning productsUp to 30% off Dawn cleaning productsUp to 34% off Cascade cleaning productsUp to 34% off Febreeze products20% off Bounce Pet Hair and Lint Guard Mega Dryer SheetsUp to 25% off Downy productsUp to 50% off Scotch-Brite cleaning and home productsUp to 24% Miss Mouth’s Messy Eater Stain Treater SprayBest skin care and beauty salesUp to 40% off Tarte cosmetics Up to 40% off Sunday Riley skin careUp to 34% off California Naturals hair and body careUp to 30% off Live Tinted skin careUp to 25% off Youth to the People skin careUp to 20% off Fur body careUp to 30% off Tatcha skin careUp to 20% off Hero Cosmetics skin careUp to 45% off Belif skin careUp to 46% off Bliss skin careUp to 55% off Burt’s Bees skin and body careUp to 30% off Smashbox beautyUp to 30% off Kiehl’s skin careUp to 40% off Beauty of Joseon skin careUp to 34% off Le Monde Gourmand fragrancesUp to 25% off This Works sleep, body care and moreUp to 49% off Laura Geller makeupUp to 20% off Lanolips face and body careUp to 33% off Marlowe skin care and groomingUp to 57% off Round Lab skin careUp to 30% off Heyhae nail productsUp to 40% off Urban Decay makeupUp to 20% off Salt & Stone body careUp to 25% off L’Occitane skin and body care24% off Clean Skin Club Clean Towels XL23% off the Medicube Age-R Booster Pro30% off the Sol de Janeiro Rio Trio Mini Vanilla Body Cream Trial SetUp to 40% off Paula’s Choice skin careUp to 34% off TonyMoly skin care and makeupUp to 29% off Saltair body careUp to 30% off Elemis skin careUp to 30% off Bioderma skin careBest hair care salesUp to 33% off T3 hair toolsUp to 20% off Seen hair and skin careUp to 28% off Dae hair careUp to 30% off IGK Hair CareUp to 30% off R+Co and R+Co BleuUp to 53% off Tangle Teezer brushesUp to 30% off Sexy Hair productsUp to 30% off Amika hair careUp to 30% of BondiBoost hair careUp to 30% off Redken hair careUp to 30% off Briogeo hair careUp to 36% off Color Wow hair careUp to 34% off Batiste dry shampooUp to 26% off Nutrafol hair growth productsUp to 30% off Moroccanoil hair care and hot toolsUp to 50% off Drybar hot tools, brushes, hair care products and moreBest wellness salesUp to 49% off MaryRuth Organics vitaminsUp to 34% off Vital Proteins productsUp to 30% off TheraBreath toothpasteUp to 29% off Loop earplugsUp to 23% off Dr. Scholl’s insoles and foot careUp to 52% off iHealth wellness techUp to 40% off Ag1 greens powder and drops20% off the Slate Electric FlosserUp to 48% off Frida Baby and Mom productsUp to 50% off Philips Sonicare oral careUp to 25% off Drowsy Sleep Co. productsUp to 25% off Phillips Norelco grooming toolsUp to 42% off Lume deodorantUp to 22% off Brusheez kids’ oral careUp to 20% off HigherDose beauty and wellness techUp to 43% off Aquasonic oral care30% off Touchland Power Mist Hydrating Hand Sanitizer Spray (3 pack)30% off Gruns Adults Super Greens Gummy MultivitaminsUp to 20% off Suri electric toothbrushesBest food and beverage sales42% off Poppi Prebiotic SodaUp to 23% off Brightland oils and vinegarsUp to 20% off Fishwide tinned fishUp to 20% off Blume beverage mixesUp to 25% off Death Wish Coffee Co. products Up to 34% off Aloha protein bars and powdersUp to 25% off Ryze Superfoods30% off Recess beveragesUp to 33% off Truff hot sauces, salts and oils30% off Grande Cosmetics makeupUp to 35% off Ensure protein shakesBest tech salesUp to 34% off Apple techUp to 53% off Sony headphones, TVs, speakers and moreUp to 40% off Samsung devicesUp to 44% off Marshall speakersUp to 20% off Aura FramesUp to 45% off Bose portable speakers, headphones and moreUp to 20% off the Yoto Player and accessoriesUp to 48% off Soundcore by Anker headphones and portable speakersUp to 53% off TwelveSouth techUp to 54% off Govee techUp to 38% off Google Pixel and Nest techUp to 54% off Jackery techUp to 49% off FitBit smartwatchesBest home salesUp to 25% off Boll & Branch bedding and bath productsUp to 31% off Canopy humidifiers, filtered showerheads and moreUp to 43% off Tineco vacuums, floor cleaners and moreUp to 53% off Blueair air purifiers and humidifiers20% off the Sproos handheld filtered showerheadUp to 43% off AeroGarden indoor gardening systemsUp to 40% off Thermacell mosquito repellant devices Up to 52% off DeWalt tools and home improvement suppliesUp to 47% off Roborock floor care appliancesUp to 70% off Bedgear pillows, sheets and moreUp to 50% off iRobot vacuums and floor cleanersUp to 50% off Pure Enrichment humidifiers, air purifiers and moreUp to 47% off Verilux white lightsUp to 50% off Breescape beddingUp to 37% off Bedsure beddingUp to 43% off Cricut machines, accessories and bundles49% off the Ugg Adalee Faux Fur Throw BlanketUp to 25% off Purple pillows and beddingUp to 27% off Coop Sleep GoodsUp to 31% off GermGuardian air purifiers and humidifiersUp to 40% off Zevo insect killers and traps64% off the Amazon Echo framesUp to 53% off Beckham Hotel Collection pillows and mattress toppersUp to 33% Ruggable rugs, bath mats and welcome mats25% off the Skylight FrameBest kitchen salesUp to 20% off Great Jones cookwareUp to 29% off Our Place cookware and appliances24% off the KitchenAid Artisan Series 5-Quart Tilt Head Stand Mixer with Pouring ShieldUp to 20% off Anyday glass cookware and food storageUp to 38% off Braun kitchen appliancesUp to 41% off De’Longhi coffee and kitchen appliances20% off the BruMate Era 40-ounce Tumbler39% off the GE Profile Opal 2.0 XL Nugget Ice MakerUp to 48% off SodaSteam appliances and accessories20% off the Beast Mega 1200 BlenderUp to 20% off Fable dinnerware, glassware and moreUp to 21% off Caraway cookware, prep tools and moreUp to 37% off Bentgo containers, lunch boxes and moreUp to 57% off Nutribullet appliancesUp to 30% off Subminimal coffee-making tools and appliancesUp to 22% off Lodge cookwareUp to 33% off Breville appliances, including espresso machinesUp to 20% off Made In cookware and toolsBest fitness salesUp to 57% off Peloton fitness equipmentUp to 42% off Bala fitness equipment 20% off the Lifepro Vibration PlateUp to 42% off Gaiam yoga equipment42% off the Zelus Weighted VestUp to 31% off NordicTrack treadmillsUp to 40% off Cap Barbell fitness equipmentBest travel sales20% off the Away Softside Carry-On SuitcaseUp to 20% off Halfday travel bags and gearUp to 25% off Lo & Sons bags and travel accessoriesUp to 53% off SwissGear luggage, backpacks, bags and moreUp to 53% off Samsonite luggage and suitcase sets40% off the Travel Inspira Portable Digital Luggage ScaleUp to 35% off Travelpro luggage, bags and accessoriesUp to 20% off Cadence travel containers and toiletry bagsUp to 39% off Trtl travel pillows and accessoriesUp to 40% off Bagsmart travel gear, bags and organizers20% off Weatherman umbrellasUp to 38% off Owala drinkwareBest clothing and shoes salesUp to 53% off Land’s End apparel, accessories and moreUp to 50% off Dearfoams shoesUp to 54% off Levi’s apparelUp to 58% off Under Armour clothing and footwearUp to 65% off Playtex bras and underwearUp to 60% off Adidas clothing and footwearUp to 28% off Shed Rain umbrellas and rain bootsUp to 25% off Ray-Ban sunglassesBest pet salesUp to 53% off Petlibro productsUp to 26% off Purina Pro Plan dog and cat foodUp to 40% of Pet Genie products20% off the Woof Pupsicle and Treat TrayUp to 31% off Vital Essentials pet food and treatsUp to 37% off Fancy Feast cat food20% off the Original Snuggle PuppyUp to 25% off Outward Hound pet toys, puzzles and feeders40% off the ChomChom Roller Pet Hair RemoverUp to 62% off Furbo pet camerasUp to 30% off Wuffes dog multivitamins and supplementsBest baby salesUp to 43% off Nanit baby monitors25% off WaterWipes Sensitive+ Newborn and Baby WipesUp to 42% off Momcozy products30% off the SlumberPodUp to 23% off Baby Brezza baby gearUp to 20% off Tubby Todd kid’s skin care and baby grooming productsUp to 50% of Toniebox devices, figurines and moreUp to 40% off Phillips Avent baby productsUp to 29% off Owlet baby monitors and Dream SocksBest sales at other retailersWalmart: All shoppers can save on products across categories during the Walmart Deals event through Oct 12Target: Target Circle members (free and paid) can save on products across categories during Target Circle Week through Oct. 11Best Buy: Save on products sitewide during Techtober through Oct. 12Wayfair: Up to 60% off sitewide during the 72-Hour Clearout Sale, plus exclusive savings for membersMacy’s: Get up to 60% off during Macy’s Star Deals Week, plus shop flash sales, through Oct. 13.Ulta: Ulta members can get 20% off products onlie through Oct. 8Gap: Get 50% off your purchase during Gap Days, including sale stylesCozy Earth: Up to 25% off sitewide, plus flash sales up to 35% off, during the Cozy Days sale through Oct. 8Lands’ End: Up to 40% off sitewide and up to 75% off sale with code HILLSIDEREI: Up to 50% off on past-season stylesDSW: Get up to 55% off clearance online and 30% off clearance in store. Also, buy any pair of shoes and get a second qualifying pair 50% off online and in stores.Graza: 20.74% off sitewide through Oct. 22Bed Bath & Beyond: Up to 70% off across products sitewide during the 72-Hour Flash Sale, plus get 20% off a single itemKitsch: Up to 25% off sitewide during the Prime Time SaleCasper: Up to 25% off mattresses, 30% off bundles and more during the Friends & Family SaleLevi’s: Get 30% off select style online onlyJ. Crew: Get an extra 60% off sale styles with code BIGSALECrane & Canopy: Up to 60% off bedding, sheets and décor through Oct. 12.When does October Prime Day 2025 end?
Prime Big Deal Days ends on Oct. 8 at 11:59 p.m. PST. Though some discounts may still be available after the sale, most deals will end once the clock strikes midnight. That means you’ll need to take advantage of fall Prime Day discounts now before they end (or before products sell out).
How I found the best October Prime Day deals
All of my recommendations above are based on NBC Select’s previous coverage and reporting. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price in three months or lowest price ever. All the products I recommend are 20% off or more and highly rated with at least a 4.0-star average rating from hundreds of reviews.
I’m a reporter for NBC Select who has covered Amazon Prime Day for over five years. I’ve written about the history of the sale, broken down what’s included in a Prime membership and explained what to buy versus skip. I’ve also appeared in Prime Day-related NBC News NOW and TODAY broadcast segments. Prior to Prime Big Deal Days, I previewed a list of deals from Amazon and sorted through them to find worthwhile sales you should know about.
Catch up on NBC Select’s in-depth coverage of tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.