Published on
January 3, 2026
Costa Rica, Iceland, and Morocco are at the center of kimkim’s exciting new incentive campaign for travel advisors in 2026. Running from January 1 to March 31, this program aims to elevate destination awareness and booking rates by offering agents exclusive FAM trips. These trips, which are available as rewards, will immerse travel advisors in the unique features of each destination, helping them build strong, destination-specific expertise. The incentive program is designed to stimulate tourism growth for these popular travel hotspots by engaging the advisors who ultimately influence consumer travel decisions.
Elevating Destination Knowledge with Targeted Training
To participate in the campaign, travel advisors must engage in a series of webinars and platform interactions hosted by kimkim. Scheduled webinars focus on Costa Rica (January 14), Iceland (February 11), and Morocco (March 19). By attending these sessions, travel professionals will learn about the destinations’ key attractions, cultural highlights, and ways to curate unforgettable experiences for clients. Advisors who attend the webinars and make bookings via the kimkim platform earn entries into the FAM trip competition, increasing their chances of winning an all-expenses-paid trip to one of these destinations.
Costa Rica: A Sustainable Tourism Leader
Costa Rica’s reputation as a leading eco-tourism destination plays a significant role in its global appeal. The country has earned worldwide recognition for its commitment to sustainability, with more than a quarter of its land designated for conservation. The Costa Rican Tourism Institute (ICT) has worked tirelessly to promote the country’s diverse ecosystems, from rainforests to pristine beaches and active volcanoes. By including Costa Rica as one of the FAM trip destinations, kimkim is helping travel advisors better understand how to market the country’s rich biodiversity and promote its eco-friendly experiences to their clients.
Costa Rica’s eco-conscious tourism offerings, which range from wildlife tours to sustainable resorts, position the country as a prime destination for travelers seeking to connect with nature while minimizing their environmental footprint. Through kimkim’s incentive program, travel advisors will gain firsthand experience of these eco-tours, enhancing their ability to curate sustainable travel packages for their clients.
Iceland: A Land of Natural Wonders
Iceland’s dramatic landscapes, from its glaciers and volcanoes to the famed Northern Lights, have made it a top destination for adventure seekers and nature lovers. By offering Iceland as a FAM trip destination, kimkim ensures that travel advisors will experience its incredible scenery, helping them to sell these awe-inspiring experiences to clients with confidence. Iceland’s diverse landscapes provide plenty of opportunities for adventure, from ice climbing and glacier hiking to relaxing in the Blue Lagoon’s geothermal waters.
Iceland’s tourism sector, supported by Visit Iceland, has embraced sustainable travel and developed infrastructure to support responsible tourism. The country is also promoting local businesses and artisans, further enriching the visitor experience. For travel advisors, learning about Iceland’s tourism offerings through the FAM trip will enhance their ability to craft personalized itineraries that highlight the best of Iceland’s natural beauty and cultural charm.
Morocco: A Cultural and Scenic Escape
Morocco, with its rich history, vibrant culture, and diverse landscapes, is an increasingly popular travel destination. From the bustling souks of Marrakech to the vast Sahara Desert, Morocco offers a blend of cultural experiences, adventure, and relaxation. The country’s tourism industry has been growing steadily, driven by its rich heritage and emerging luxury travel market. Travel advisors participating in kimkim’s Morocco FAM trip will experience the country’s unique blend of tradition and modernity, making them well-equipped to design diverse itineraries for their clients.
By incorporating Morocco into their incentive campaign, kimkim allows travel advisors to experience the magic of this North African destination firsthand. From desert tours to visits to UNESCO World Heritage sites like the Medina of Fez, the FAM trip offers invaluable insights into how to sell Morocco’s cultural richness and spectacular landscapes.
Boosting Tourism through Advisor Incentives
kimkim’s campaign is an innovative way to drive tourism growth by directly engaging travel advisors. As the main point of contact for travelers looking to book unique experiences, travel agents play a pivotal role in the decision-making process. By offering hands-on training and immersion in these incredible destinations, kimkim ensures that agents are equipped with the knowledge they need to promote Costa Rica, Iceland, and Morocco effectively.
The travel advisor incentive campaign not only benefits the advisors but also strengthens the tourism industries in these countries. As advisors become more knowledgeable about the destinations, they are more likely to recommend them to their clients, driving up bookings and increasing tourism revenue.
Looking Ahead: A Brighter Future for Travel Advisors and Destinations
As winners of the FAM trip competition are announced in early April, the campaign’s success will provide a blueprint for future advisor incentives. The program’s emphasis on destination training and hands-on experiences highlights the growing importance of educating travel professionals. The knowledge gained through these FAM trips will not only help advisors craft better itineraries but will also fuel long-term growth for Costa Rica, Iceland, and Morocco as premier travel destinations.
