Published on
January 18, 2026
Czechia is no stranger to thrilling landscapes, adventurous ski slopes, and rich biodiversity. As 2026 begins, the country is seeing a wave of developments that will inevitably impact tourism, property markets, and safety measures. Recent headlines, including a tragic avalanche incident and plans for a new European bison reserve, highlight both the dangers and the environmental wonders awaiting tourists in this beautiful European gem.
Tragic Avalanche in Austria: Impact on Czech Ski Tourists
On the slopes of Austria’s Murtal region in Styria province, three Czech ski mountaineers tragically lost their lives in an avalanche this January. The group, which included seven individuals, was buried under heavy snow. Despite efforts from approximately 150 rescue personnel, including specialized teams and helicopters, the victims could not be revived. The avalanche, which occurred amid several similar incidents across Austria, serves as a somber reminder of the dangers posed to thrill-seeking tourists, particularly those venturing into off-piste terrain.
This incident draws attention to safety measures for tourists in the Austrian Alps. Ski tourism in the region remains a popular activity for Czech travelers, and the risk is ever-present. Authorities continue to investigate the cause of the avalanche, but experts urge skiers to take precautions. With snow tourism as a key component of Czechia’s travel scene, heightened awareness of safety measures is essential to ensure travelers’ well-being.
European Bison Reserve: A New Attraction in Czechia’s Doupov Mountains
As part of the country’s commitment to preserving its natural heritage, a new European bison reserve will soon be established in the Doupov Mountains, located in western Czechia. This 130-hectare sanctuary will support the return of the European bison and will also feature wild horses to aid in the management of open grasslands. The creation of this reserve forms part of an ambitious conservation project designed to boost eco-tourism in the area.
For eco-tourists, this is an exciting development. The reserve not only promises an opportunity to witness one of Europe’s most majestic animals but also showcases Czechia’s dedication to preserving its biodiversity. The land acquisition for the reserve has already begun, with significant funding in place, marking a bright future for sustainable tourism in the region.
Rising Property Prices: Impact on Czech Tourism
As the real estate market in Czechia continues to boom, property prices for older apartments surged by 19 percent year-on-year in 2025. For many tourists, particularly those who may be looking to invest in a holiday home or explore the possibility of long-term stays, these increases pose a challenge. Cities like Prague, Brno, and Ústí nad Labem have seen substantial growth in property values, making it more expensive for tourists to consider property purchases in these key tourist hubs.
While real estate remains a significant driver of local economies, the rising costs of residential properties could impact tourism rates. Visitors often seek affordable accommodations during their stays, but the escalating costs of housing in certain cities may push travelers to look toward lesser-known destinations. This shift could lead to greater exploration of Czechia’s charming yet quieter towns, contributing to the development of these emerging tourist hotspots.
Rescue Operations Highlight Safety Concerns for Tourists
A particularly harrowing incident unfolded in České Budějovice, where two young girls were pulled from the icy Vltava River by passersby and police officers. The girls had fallen through the ice, and one was in critical condition. Authorities are investigating whether the ice gave way or if the children slipped. Fortunately, no other fatalities were reported.
For tourists, this incident serves as a stark reminder of the potential hazards of winter travel in the Czech Republic. While winter tourism in Czechia offers plenty of opportunities for outdoor activities, such as ice skating and river walks, safety must remain a top priority. Officials are continuously working on public safety awareness, and visitors are urged to heed local warnings regarding ice conditions and other winter-related risks.
New Leadership in the Civic Democratic Party: A Political Shift
In the realm of politics, Martin Kupka has taken over as leader of the Civic Democratic Party (ODS). Following the resignation of former Prime Minister Petr Fiala, Kupka’s leadership could bring a shift in policy that may affect Czechia’s tourism strategies in the future. Political stability is often an important factor for potential investors and tourists, so shifts in leadership, especially within a country’s largest political parties, should be watched closely.
Looking Forward: The Year Ahead for Czech Tourism
As 2026 unfolds, Czechia’s tourism landscape is likely to be shaped by these significant developments. Whether it’s the tragic reminder of the risks inherent in adventure tourism or the promising new initiatives like the European bison reserve, Czechia continues to be a country that offers both excitement and tranquility for its visitors.
With property prices on the rise and the government’s focus on conservation and safety, Czechia is poised for a year of change. For eco-tourists and adventure seekers alike, the country’s natural beauty remains its strongest appeal. As the Czech Republic continues to develop its tourism infrastructure, travelers can expect new opportunities to explore hidden gems and enjoy safer, more sustainable experiences.
The path forward for Czech tourism appears bright, with efforts to balance development with environmental preservation. With winter activities and natural reserves as key draws, Czechia offers an ever-expanding array of options for travelers seeking to experience its cultural and natural treasures.
