AI doesn’t remember like you think it does, and that’s a problem for agentic AI – Computerworld

Jacob: In creative domains, imagine an AI making a flyer that’s maximally appealing — generating drafts, comparing versions, effectively “A/B testing,” gathering feedback, iterating until it gets the messaging right, the details correct, and zero typos. That kind of long-term, goal-directed process isn’t possible today.

Right now, the human manages the long-term structure and goals, and the AI helps with steps along the way. With better memory, more of that long-term goal management can move into the AI — while still looping you in for feedback when needed.