
Japan’s eyewear retailers such as Jins, pictured here, are attracting more customers from other countries thanks to cheaper prices. (Jins)
MISAKI MORIKAWA
January 25, 2026 17:20 JST
TOKYO — Japanese eyeglasses retail at prices notably cheaper than global standards, a fact that has drawn tourists to domestic eyewear shops and retailers opening new outlets in prime locations such as Tokyo’s upscale Ginza neighborhood.