Renault has recently completed a complete revamp of its model line-up in the European market, introducing the new Clio small car and the fully electric Twingo mini-car.
These launches are part of a broader modernization strategy, which aims to strengthen the brand’s position in key European market segments.
Together with other recently introduced models, these innovations have significantly impacted the company’s global performance.
Thanks to this approach, Renault managed to exceed the average global market growth of 1.6%, recording a sales increase of 3.2%, a clear indication of the positive consumer response to the brand’s new offering.
Following this success in Europe, Renault CEO Fabrice Cambolive has announced that the company’s strategic focus will now shift towards expansion in markets outside Europe.
In particular, Renault aims to strengthen its presence in markets such as Brazil, India, Morocco, South Korea and Turkey, where demand for affordable cars adapted to local needs is growing.
Among the most important projects planned for these markets is the launch of the Boreal compact crossover in Brazil, which is expected to compete in a highly sought-after segment.
In South Korea, Renault plans to introduce the Filante mid-size SUV, designed to meet the preferences of local consumers.
Meanwhile, in India, the company will start local production of the Duster small SUV. /Telegraph/