Published on
February 4, 2026

Every cobblestone in Madrid and every wave in the Canary Islands felt the pulse of a historic year. In 2025, Spain did not just host travelers; we welcomed a record-breaking 96.8 million international friends into our vibrant culture. This isn’t just a number on a government spreadsheet. It is a testament to the warmth of the Spanish people. It shows a world that remains deeply in love with our sun, our food, and our soul. From the bustling streets of Catalonia to the quiet corners of our inland villages, the spirit of hospitality has never been stronger.

Economic Triumph Powered by Global Love

The National Statistics Institute (INE) confirmed that 2025 was a year of unprecedented growth. Tourism now serves as the primary engine for our national progress. It accounts for a staggering 12.6% of Spain’s total Gross Domestic Product. The financial impact is equally breathtaking. International visitors contributed 134.7 billion euros to our economy. This represents a 6.8% increase in spending compared to the previous year.

Minister of Industry and Tourism, Jordi Hereu, noted that spending is growing faster than visitor volume. This trend is a victory for our “quality over quantity” mission. We are attracting guests who stay longer and engage more deeply with our local businesses. Every euro spent in a family-run tapas bar or a boutique hotel helps a Spanish family thrive.

Catalonia and the Islands Lead the Way

Our regional diversity remains our greatest strength. Catalonia held its crown as the most visited destination. Over 20 million tourists explored its artistic landmarks and Mediterranean shores. Following closely were the breathtaking Canary Islands and the Balearic Islands. These regions are the flagships of our world-famous “sun and beach” tourism model.

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United Kingdom: 19 million visitors (Our largest source market)France: 12.7 million visitorsGermany: 12 million visitorsA Vision for Sustainable Prosperity

President Pedro Sánchez recently emphasized that we must not become “victims of our own success.” The government is launching the “Spain Tourism Strategy 2030.” This plan focuses on social and environmental sustainability. We want tourism to fill our cities with life, not empty them of residents.

The government has already taken bold steps to protect our communities. Over 54,000 illegal holiday rentals were removed from platforms last year. This move ensures that housing remains accessible for our youth and families. We are also promoting “Green Spain” and inland heritage sites. This spreads the economic benefits to rural areas that deserve the spotlight.

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The Path Ahead for 2026

The momentum shows no signs of slowing down. Early forecasts for 2026 suggest we will welcome 26 million visitors in the first four months alone. This continued boom allows us to invest in better infrastructure and heritage preservation. We are modernizing our rail links and digitalizing our tourist offices. These improvements ensure that every future guest enjoys a seamless and magical experience.

As we look toward the future, we see a Spain that is more than just a destination. It is a place where traditions meet innovation. Our record-breaking success belongs to every waiter, every tour guide, and every citizen. We have shown the world that our way of living is truly captivating. As the sun sets over the Alhambra, we stand ready to welcome the world once more with open arms. We invite you to be part of our story, to share our table, and to discover why Spain remains the heart of global travel.

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