Another 26 percent select the US, followed by emerging markets (23 percent), Europe (19 percent), and Asia (7 percent).
“These findings echo what we consistently see across market cycles,” Pepper said. “Markets, headlines, and conversations may shift, but one thing remains the same: when uncertainty rises, advisors rise right along with it.”
He said advice has “never been more essential,” adding that advisors help clients stay disciplined, optimise portfolios and spot opportunities to position them for 2026 and the long term.
The polls were commissioned during the Fidelity Toronto VISION hybrid event on January 28, 2026, and collected between 2,500 and 3,100 advisor responses.