Do you want to get a clear, data-driven view of the current FMCG landscape in Denmark and/or Sweden? Sign up for our two upcoming Brand Footprint webinars where we uncover how consumer behavior is revealing which brands are winning hearts – and shelf space.

As economic pressures continue to shape consumer choices, understanding what drives brand success has never been more critical. Which brands are winning shopper preference? And how does your brand compare?

In this session, we’ll share key findings from our Brand Footprint Report 2026, offering a fresh perspective on consumer behavior and revealing the brands that are winning both hearts and baskets across Denmark and Sweden.

What you’ll learn

Get exclusive insights into the brands that are outperforming in the Danish and Swedish market, including:

The most chosen brands, based on Consumer Reach Points (CRP)The fastest rising brands gaining momentumThe new breakout brands entering the top ranksThe petite powerhouse brands proving that smaller players can win bigThe rapid growth brands driving penetration at scale

We’ll break down what’s behind their success and what it means for your strategy for each market.

Webinar details:

Denmark:
Date: 8 June
Time: 10:00 AM CET

Speakers:
Charlotte Horsten, Commercial Director Denmark
Christian Breumso, Market Research Consultant