Israeli startup Bigger Picture offers cinemas a cloud-based SaaS platform that combines AI and big-data analysis to build digital customer profiles, enable touchless journeys from parking to concessions, and generate AI-driven scheduling recommendations. Amit Bohensky, founder and chairman, told The Jerusalem Post: “The new generations are looking for places to socialize. After the pandemic, and with the rise of on-demand services, young people lost the main reasons to leave the house.” A barcode or app identifies patrons; AI then cross-analyzes client and show data across venues to optimize ticket sell-through. Bohensky described the scheduling model: “With our AI model, we get reasoning over scheduling decisions and a real-time learning curve on mistakes.” The platform is cloud-native, requires no on-premise server installation, and bundles IT support. For practitioners, the case illustrates first-party data capture, demand forecasting, and personalization applied to physical entertainment venues competing with on-demand streaming.
