Casablanca – Morocco’s apparel exports to the European Union fell in the first five months of 2026, with import value dropping 9% year on year to €1.05 billion, according to an August report by the Research and Projects Department of the Istanbul Apparel Exporters’ Association.

Morocco ranked eighth among the EU’s 10 largest suppliers, compared with €1.16 billion during the same period in 2025. 

The decline was sharper in volume. EU imports from Morocco reached 40,693 tonnes between January and May, down 18.6% from 49,964 tonnes a year earlier.

Morocco had supplied 111,328 tonnes in 2024 and 114,844 tonnes in 2025, while its full-year export value to the EU stood at €2.80 billion in 2025, almost unchanged from €2.795 billion in 2024.

Despite the fall in value and volume, Morocco increased its share of the EU apparel market to 2.7% in January-May 2026, from 2.6% a year earlier, representing a 3.3% increase.

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The report noted that Morocco was among the suppliers that increased their market share, alongside China, Vietnam, Tunisia and Myanmar, while Bangladesh, Türkiye, India, Pakistan and Cambodia recorded declines.

Morocco also recorded one of the highest average unit prices among the leading suppliers. Its apparel import price reached €25.9 per kilogram in the first five months, up 11.8% from €23.1 a year earlier.

Morocco ranked second on unit price, behind Tunisia and ahead of Vietnam. Its price was €24.4 per kilogram for 2025 as a whole, compared with €25.1 in 2024.

For clothing covered by Chapters 61 and 62, Morocco again ranked eighth, with EU imports worth €1.03 billion, down 9% year on year.

Volumes fell to 32,375 tonnes from 35,587 tonnes. Its unit price stood at €31.7 per kilogram, placing Morocco second among the top 10 suppliers, behind Tunisia.

Morocco benefits from duty-free access under the Euro-Med free trade framework when the required EUR.1 certificate is provided. The report does not place Morocco among the EU’s top 10 suppliers of textiles and raw materials or Chapter 63 made-up textile products.