Denner selling carbon neutral wine coming from… Australia.

19 comments
  1. While it seems absurd, the transport across the ocean is very efficient. Also it makes a lot of sense to transport “concentrated” produce (wine rather than grapes, beef rather than fodder).

  2. Don’t throw the baby out with the bathwater. From their website: “Demonstrate a commitment to decarbonisation and a willingness to offset remaining impacts”. It’s possible to calculate entire life cycle of a product and offset it’s carbon impact. If this is done properly and actually sustainable is another question but carbon neutrality it’s feasible.

    I think it’s worth mentioning that some regions are more suitable to grow grapes for wine than others. Grapes are very vulnerable to humidity/fungi. Wine from Chile/Australia might have less environmental impact because it doesn’t require as much chemicals to grow.

  3. ~~Afaik most of the transportation CO2 emissions actually happen on the truck phase of the delivery, even if the product gets shipped across half the world.~~ On the other hand, carbon neutrality can be cheesed with badly implemented CO2 certificates that mostly serve as an excuse to not reduce emissions. (Secondary source for, fittingly, Australia: https://youtu.be/iCRDseUEEsg)

  4. Wine is transported in large, 30,000L containers.
    The ship ittravels on may well have 25000 containers on it. Not every container will contain wine, but the overall impact of 1 bottle of wine will be fairly small.

    The carbon footprint between when it lands in europe, gets bottled, and then transported to Denner will be much higher.

    It is possible and reasonable that wine from Australia can be carbon neutral, if the carbon contribution is offset by eg, planting trees.

  5. I believe the carbon becomes neutral as soon as it arrives in Switzerland. (I‘ll show myself out…)

  6. Thers is nothing wrong with this, per se. The carbon footprint could be calculatetld such that even the transport was accounted for. But to know this someone would have to call there and ask. And even then you have to believe the guy in their marketing…
    In general, I think we have to spend more than just one thought about the origin of a product if we want to be as environementally friendly as possible, as not every thing thatvis shipped is evil.
    For example: Fresh apples in Switzerland. I used to think that whenever I buy apples its best ro choose local production. But this is not true. There is a tipping point somewhere in spring (March I think is is…) where the ecological costs of storing the apples in Switzerland (cooled and nitrogen filled warehouse) is higher than importing the apples from South Africa(!). As then the apples have to be cooled only during shipping which is a relatively short period.

    So to minimize your ecological footprint we have to either consider this sort of thing, or be totally local and buy products only if they grew naturally in their respective season.. which is hard to do as only few people have the capacity to store enough food from harvest season for the whole winter in their appartments tiny basement.

    One thing that could maybe work is if some big discounters as Migros or Coop would shift their sortiment according to season. So in Winter you could only buy “eingemachtes” (tinned food) in large glass jars.. but I don’t think the general public would accept that. Probably not even most of the Fridays for Future kids…

  7. This is marketing bullshit. Always by local, directly to the producer, that way you will help the planet and small local business.

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