It was a fucking ridiculous complaint. That adult women need to be coddled to the degree they shouldn’t be encouraged to go outside FFS. As if they’re children seeing a video of somebody playing with plug sockets or something
Twitter was a cesspool when this complaint was first made. Lots and lots of folks complaining about the ad because “women don’t feel safe at any time of the day to go for a run, least of all, 1am.” Right, I get that that might be the sentiment, but how does an aspirational ad in which a woman *can* go for an early morning run become the subject of complaint?
Things like this don’t help the culture war being pushed upon us. Ridiculous complaints. You can understand why some people think shit like this will get out of control.
“Why do the right wing keep pushing their ridiculous culture war on us?” – the people that complained about this.
Sort of related. Having woken up very early these last 2 days to get stuff done before the heat, I was surprised by the amount of women joggers out a 5am. Not sure if this was because of the heat or a regular thing.
I wouldn’t necessarily read too much into these complaints, it is just so easy to do. Someone has a nagging, minor concern and can fill out a form and it is done. It isn’t like the days of needing to write a letter and post it, or fill out something very complex to register it at the highest level. Then they did the right thing, investigated, found no issue and it stays.
What a pathetic thing to complain about. Do they want all media to show women being nothing more than feeble, fearful shut ins that never do anything at all just in case they *might* otherwise show a fictional character doing something that some women could not or would not do in real life? Well no, because if that were the norm, then they’d complain that the media wasn’t showing their full potential.
I’m curious what rule people thought it might have broken?
You can’t win with these people
I’ve been called misogynist for suggesting women should avoid volunerable situations alone. “Women should be able to walk the streets alone at night”.
I should be able to run around downtown Baghdad wearing an American flag as a cape, but if I do that I open myself up to owning one less head.
There are bad people in the world. There will always be bad people in the world. It’s your responsibility to protect yourself.
It really comes down to loud minority groups being determined to deny women personal responsibility and be treated like children.
I get it’s different people arguing. I’m a hypocrite for this post and a loser.
A sensible decision. What do complainers want? They say the streets are unsafe at night because of men, so what they do they want to happen? Any new rules they want enforcing will require…. dum dum dummmmm… more men to enforce them.
Why is Ester Newman’s picture reversed?
I run and I wouldn’t necessarily go out running at 2am but I also didn’t see an issue with this advert. If you aren’t comfortable being out after dark then just don’t go out.
There really are some sad people out there.
Well that sure is a novel way to advertise on the BBC…more subtle than most of em
I’m pretty sure this is just another ad disguised as news…
do you think this is some 4D chess play by Samsung? get some ‘member of the public’ to raise a complaint that will fail but gets more traction and views without having to pay for the additional exposure?
27 complaints is nothing. Why the fuck is this a national news story?
Sorry how is this news? 😂
I’ve walked miles home through Nottingham late at night and often see no one, but when I do, it’s almost always solo runners – many of them women.
What do they want? A man escorting them? No because that would be misogynistic.
Complaint should’ve been thrown straight in the bin
I thought it was a really nice advert. I didn’t get what was wrong with it?
Are we really going to say the world isn’t a safe place for woman to be outside at 2am? You could be mugged/pillaged or whatever else at anytime of day.
The message behind the advert was saying live on your terms not the terms society tells you to live on. And I like that. Freedom.
I really don’t understand the advertising standards agency. They enforce this weird code that’s seemingly extremely tough on anything even mildly offensive to the stuffiest person they can find.
I get that without standards in advertising you get, well, America, but this is the first decision of the ASA I’ve read about in *years* which makes sense.
23 comments
It was a fucking ridiculous complaint. That adult women need to be coddled to the degree they shouldn’t be encouraged to go outside FFS. As if they’re children seeing a video of somebody playing with plug sockets or something
Twitter was a cesspool when this complaint was first made. Lots and lots of folks complaining about the ad because “women don’t feel safe at any time of the day to go for a run, least of all, 1am.” Right, I get that that might be the sentiment, but how does an aspirational ad in which a woman *can* go for an early morning run become the subject of complaint?
Things like this don’t help the culture war being pushed upon us. Ridiculous complaints. You can understand why some people think shit like this will get out of control.
“Why do the right wing keep pushing their ridiculous culture war on us?” – the people that complained about this.
Sort of related. Having woken up very early these last 2 days to get stuff done before the heat, I was surprised by the amount of women joggers out a 5am. Not sure if this was because of the heat or a regular thing.
I wouldn’t necessarily read too much into these complaints, it is just so easy to do. Someone has a nagging, minor concern and can fill out a form and it is done. It isn’t like the days of needing to write a letter and post it, or fill out something very complex to register it at the highest level. Then they did the right thing, investigated, found no issue and it stays.
What a pathetic thing to complain about. Do they want all media to show women being nothing more than feeble, fearful shut ins that never do anything at all just in case they *might* otherwise show a fictional character doing something that some women could not or would not do in real life? Well no, because if that were the norm, then they’d complain that the media wasn’t showing their full potential.
I’m curious what rule people thought it might have broken?
You can’t win with these people
I’ve been called misogynist for suggesting women should avoid volunerable situations alone. “Women should be able to walk the streets alone at night”.
I should be able to run around downtown Baghdad wearing an American flag as a cape, but if I do that I open myself up to owning one less head.
There are bad people in the world. There will always be bad people in the world. It’s your responsibility to protect yourself.
It really comes down to loud minority groups being determined to deny women personal responsibility and be treated like children.
I get it’s different people arguing. I’m a hypocrite for this post and a loser.
A sensible decision. What do complainers want? They say the streets are unsafe at night because of men, so what they do they want to happen? Any new rules they want enforcing will require…. dum dum dummmmm… more men to enforce them.
Why is Ester Newman’s picture reversed?
I run and I wouldn’t necessarily go out running at 2am but I also didn’t see an issue with this advert. If you aren’t comfortable being out after dark then just don’t go out.
There really are some sad people out there.
Well that sure is a novel way to advertise on the BBC…more subtle than most of em
I’m pretty sure this is just another ad disguised as news…
do you think this is some 4D chess play by Samsung? get some ‘member of the public’ to raise a complaint that will fail but gets more traction and views without having to pay for the additional exposure?
27 complaints is nothing. Why the fuck is this a national news story?
Sorry how is this news? 😂
I’ve walked miles home through Nottingham late at night and often see no one, but when I do, it’s almost always solo runners – many of them women.
What do they want? A man escorting them? No because that would be misogynistic.
Complaint should’ve been thrown straight in the bin
I thought it was a really nice advert. I didn’t get what was wrong with it?
Are we really going to say the world isn’t a safe place for woman to be outside at 2am? You could be mugged/pillaged or whatever else at anytime of day.
The message behind the advert was saying live on your terms not the terms society tells you to live on. And I like that. Freedom.
I really don’t understand the advertising standards agency. They enforce this weird code that’s seemingly extremely tough on anything even mildly offensive to the stuffiest person they can find.
I get that without standards in advertising you get, well, America, but this is the first decision of the ASA I’ve read about in *years* which makes sense.
I think it unrealistic and stupid advert
But I don’t see how it could be bad