Europe’s smartphone market slides further in Q2 of 2022

9 comments
  1. Q1 was the worst first quarter for smartphone shipments in Europe since 2013, based on data by Counterpoint Research. In the second quarter the market fell 13% compared to Q1 for a total of 40.3 million units shipped – the worst Q2 since 2020.

    Compared to Q2 last year, the market is down 11%, but that doesn’t paint a complete picture of the interesting dynamics at work. The war, the shaky economy and the resurgence of COVID-19 all hampered smartphone makers.

  2. Hardly a surprise. There are quite a few but not necessarily needed electronics I would like to replace, but I am already saving up for the inevitable energy bill AND bear the brunt of significant cost increases on every step. I assume most people do the same.

  3. Maybe people finally realised that they don’t need a new phone every year? I use my phones until they are useless and I will never pay more than €250 for a phone. I can’t understand people spending €1000 and then buying a new one the next year, which is pretty much identical to the last one. Consumerism has become a cancer in the last decade.

  4. That happens if they make theyr products more and more expensive.
    At some point less people are willing to throw away money for whatever goods and services are beeing provided.

  5. Basically everyone already has a smartphone, and they are so expensive nowadays that people will hold on to their old ones as long as they can.

  6. I think my 2nd gen iPhone SE is over 5 years old now, and it’s still working great.

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