Iceland boss pleads with No 10 for radical action on cost of living crisis

14 comments
  1. Such large increases in power costs will be a major test for the incoming PM.
    Failing this test will mean the Tories will once again have to scrape the bottom of the barrel for yet another new leader and would be a certainity to lose the next election.

  2. What baffles me is how many business leaders don’t seem to grasp the idea that a public with no disposable income is a market not worth the investment. Realistically, every business with a UK market should be pressuring government. I can only guess that many are either economically incompetent or stand to personally lose more from a rebalancing of the economy than they would from the business failing. I’m inclined to believe the latter.

  3. “It comes amid a warning that, by April, the proportion of people spending more than a fifth of their net income on energy will increase from 32% to 45.9%.”

    What? The median salary is c. £31k pre-tax. The estimated annual bill by April will be c. £7,700 as per the latest estimates. That will easily mean more than a third of the income of the average person living by themselves

  4. I mean he could take a salary cut to pay his staff more, but let’s not be stupid he’s never going to do that because he could just beg others to do it as an empty gesture instead.

  5. I know Iceland’s boss is doing a good thing here but the company is not blameless with how it treats min wage workers. My brother use to work at Iceland and basically all the staff was on a 7hr contract while working full time hours so Iceland can cut your hours when its a slow season.

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