Joe Lycett shreds £10,000 over Beckham’s controversial Qatar World Cup deal

25 comments
  1. Can’t help but feel (even with the point of the event) that giving that £10k to someone or a group that needs it would have been better.. imagine struggling to keep your family fed and watch a rich person just shred £10k..

    Not even supporting David Beckham here he’s 100% a hypocrite

  2. Richard Burton bought Elizabeth Taylor a ring. It cost £1 million pounds. Uproar from some quarters so he donated £1 million pounds to charity. Uproar from some quarters; why didn’t you donate £2 million to charity in the first place? I think Lycett is smart enough to know what he’s doing.

  3. I love how many people don’t understand the concept of money.

    Joe Lycett paid £10,000 to bring mass attention to the human rights issues faced in Qatar. If he hadn’t brought up the topic in such a disruptive way, no one would be talking. Maybe a handful of people who are already campaigning… but not random mums and blokes across the country.

  4. This is basically The KLF debate all over again.

    For what it’s worth, my position is that it’s his money to do whatever he wants with. The argument of “well he could feed a starving family” completely misses the point of what he is doing.

    Shredding it as a political statement is no more wasteful than someone spending a tenner in the pub on a pint they don’t need. Unless you give every single piece of your disposable income to charity, you’re a hypocrite for criticizing Lycetts choice to shred his own money.

    At least he is doing it for a cause and at his own loss, which is more than you could say about anyone else frittering money away on things they don’t need (which we all do..)

  5. Whether the money was real or not, it’s very clever messaging. It gets far more attention than some PSA and it’s still cheaper than a TV ad.

  6. If I were a betting man (and I am), I would bet that he’ll turn the shredded money into an art piece (e.g. picture of Beckham made up of tiny fragments of cash), title it ‘Beckham’s Legacy’, then auction it off for infinitely more than £10k and donate the proceeds to charities.

  7. Joe announced this was his plan.

    This sub: wow that’s genius

    Joe follows through with his plan

    This sub: shocked pikachu face

  8. That didn’t take as long as I’d imagined lol when I thought of £10,000 I was imagining like a wheelbarrow of cash that would take several minutes to shred. That was like two handfuls gone in less than 10 seconds. Wild.

  9. Love Joe Lycett. Seems to be the only person in the public eye in the UK willing to put their money where their mouth is. Quite sad that Beckham has chosen to ignore this, and get paid anyway. Certainly shows who has the most integrity between the two.

  10. It’s PR. Everyone is talking about it – he even got Nadine Dorries to tweet about it. If he was to do any other PR stunt that would have got the same level of exposure, he’d have paid well over £10k to a PR agency. Shredding it is the same thing

  11. I find it ironic that people like Nadine fucking Dorris are getting on a high horse saying Joe should’ve donated the money to a homeless charity when her and her party have done absolutely fuck all to help homeless people in this country.

  12. My question is, is it tax deductible? If he takes £10,000 and shreds it, is it considered a business expense or will he have to pay tax on it as if it were still his?

  13. y’all yelling at the wrong person. the attention should be on beckham, not lycett. he accepted 100m from qatar.

    what lycett does with 10k is a pittance.

  14. All of the footballing world has shown their true colours with this World Cup. Players, pundits, commentators, backroom staff, camera men, technical staff, every single one of them who are there have shown their true colours. Money means more than principles or values.

    Fucking scum the lot of them.

  15. Someone on Twitter suggested put it all into a clear plastic box and display it at an art show with a plaque : “Beckhams Reputation”, donate ticket sales to good charities, easily clear more than 10k with people wanting to see the 10k bits

  16. Joe Lycett is an incredibly clever guy. His most recent show “More More More” is a masterpiece and you can stream it on his site, and now I’ve seen that I can’t help but think there is more to this than him just shredding 10k… this will just be a smaller part of a much bigger stunt I am sure.

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