Looks like they decided to keep the Alitalia engines
It looks like ass, they should straight up use the Alitalia brand they have bought from day 1. No need to wast money on new branding which is both ugly and useless.
This is genuinely horrible. Italian corporate leaders seem to have lost all sense of good design.
Most livery designs are atrocious nowadays, no matter the country. It would be rather surprising to have something tasteful, dignified, and unique come out of a rebrand. Patrick Smith from the Ask The Pilot blog has written extensively about this modern plight. https://askthepilot.com/essaysandstories/airline-identity1/
not a fan about this trend of not putting any kind of logo in the back (the vertical stabilizer)
7 comments
Makes the tail look like a French flag imo
“Airways”.
Does “Linee Aeree” sound so bad?
Looks like they decided to keep the Alitalia engines
It looks like ass, they should straight up use the Alitalia brand they have bought from day 1. No need to wast money on new branding which is both ugly and useless.
This is genuinely horrible. Italian corporate leaders seem to have lost all sense of good design.
Most livery designs are atrocious nowadays, no matter the country. It would be rather surprising to have something tasteful, dignified, and unique come out of a rebrand. Patrick Smith from the Ask The Pilot blog has written extensively about this modern plight. https://askthepilot.com/essaysandstories/airline-identity1/
not a fan about this trend of not putting any kind of logo in the back (the vertical stabilizer)