Shoppers face ‘vegan premium’ at supermarkets as plant-based product prices rise 18%

30 comments
  1. Because vegan food is processed food so just looking at the base materials isn’t very telling. Energy, staff and logistics of the food processor will have gone up, costs which don’t really apply to raw fruit and veg.

  2. Likely to be a lot of well intentioned but incorrect positions posted on this one.

    Just a reminder that in 2018 DEFRA stated as much as 90% of profits from livestock were from *subsidies*, that’s one of many contributing factors to this “vegan premium” being touted.

  3. I’ve been saving a ton from buying all the reduced veganuary stock that’s getting double stickered.

    The stuff is always left over.

  4. as much as I am a meat eater, and im not the type to stop (never mind eggs and milk) a Vegan lifestyle is more likely than not better for the planet. It is a shame that supermarket discourage that.

  5. I haven’t read the article but subsidies for meat are so high that they probably make everything more expensive. A vegan diet is still going to be extremely cheap by comparison

  6. Off topic but – One thing that grates me is how supermarkets own brand calorie counted meals with less calories than supermarkets’ ‘Essentials’ meals with almost 50% more calories – are 50% more expensive.

    We have an obesity epidemic in this country. Surely our supermarkets have an obligation to assist those who when it comes to it will choose the own brands Chicken Curry with 450 calories worth 90p compared to the same own brands’ Piri Piri Chicken with 275 calories but is 80p more.

    But oh no, it’s Jamie Oliver’s fault or something.

  7. They charge you more as they remove more ingredients.

    For a sugar free chocolate bar, it’s £1.50. For a sugar and dairy free chocolate bar, it’s £2.50. For a sugar, dairy and gluten free chocolate bar, it’s £3.50.

    One day, I’ll walk past a shelf with fuck all on it and it’ll charge my card a tenner.

    Bunch of fuckers, it should get cheaper the more you remove, not more expensive.

    *Edit: Jesus christ people, I didn’t think I’d need to put a ‘/s’ on a comment in r/unitedkingdom, as I thought sarcasm was in our blood. It’s *obviously* more expensive to replace cheaper, mass produced ingredients with alternatives. *facepalm*

  8. My partner is allergic to gluten and milk, and my god is it expensive to buy dairy alternatives and gluten free products. It’s definitely getting worse, but it was a piss take to begin with so we don’t find it very surprising that it’s all shot up recently.

    At least meat alternatives are not even necessary to have a vegan diet.

  9. It’s not exactly a large and reliable market sector. Of course ther’ll be a premium.
    We’ve had it at our local shop…..someone whines about the lack of vegan products, we stock more, they don;t sell and the original whiner has bought theirs online like they usually do.
    Btw, we have fruit, vegetables all that sort f stuff.

  10. Don’t get me wrong, this is obviously a bad thing, but…

    >*By contrast, the price of fresh fruit and vegetables, from which the vegan products are made, have risen at a much slower pace…*

    So… learn to cook vegetables then…? Not a vegan, but I live with one (and I rarely eat meat). He knows how to make absolutely freakin’ delicious vegan food and he only earns about 18k. Being vegan can be super cheap.

  11. I’m guessing part of the reason is venture capitalism. There’s been a boom in meat substitutes in recent years, so I’m sure there’s been a lot of speculation and competitive pricing on new products trying to win market share – at some point they’re going to wack up their prices.

  12. Pretty sure supply and demand are at play here. It’s not a premium, there just not as much demand and hence supply costs more.

  13. I’m a meat eater, and I always will be. But I’m more than open to increasing my plant based food intake and try to do so, plant based alternatives make this hugely easier. BUT cost is also extremely important, I’m less likely to try something if it’s expensive. Shops need to make it affordable and more people will hopefully implement it into their diet.

  14. I’ve noticed that a lot of veggie stuff has been replaced with vegan. I don’t know if it’s just my local shops, I often can only find vegan pizza, all the cheap veggie options disappeared and you lucky enough to get a Margherita

  15. It’s super cheap to eat vegan if you’re not doing vegan keto. Vegan keto is hard on the brain to figure out for where you live and what you have access to IME.

  16. Wait a sec a lot of non vegan food items have gone up 50% recently as well. Am I missing something as I think food inflation is around 20% per annum overall now anyway

  17. Stop subsidize the meat/diary industry with tax money and let the market have it way. Then we should talk about what’s expensive.

  18. I’m vegan and would never buy any of the vegan products listed in this article as having the ‘vegan premium’ attached. They’re vegan substitutes for meats and ice creams and the like — including the worst creation of man by far, exceeding even nuclear and chemical weapons, vegan cheese:

    > The price of vegan pizzas has risen 42%, the analysis found, while vegan meat alternatives are up 23% and vegan cheese is up 28%. Vegan ice cream is up 19% and vegan milk rose 25%.

    Just buy normal food that doesn’t contain animal products and the opposite price position exists:

    > By contrast, the price of fresh fruit and vegetables, from which the vegan products are made, have risen at a much slower pace, up 6.2% and 11.4% respectively, according to consumer price data from the Office for National Statistics.

    With the average increase in grocery prices due to inflation being 14.6%, actual real vegan shit is doing pretty good.

    Anecdotally, my weekly food shop is *way* cheaper since going vegan, even when I factor in the occasional splurge on some fancy shite. Plus I’m eating more healthfully, women seem to like it, and my poops are much more satisfying. And something about being more ethical or saving the planet or whatever.

  19. What they are talking about here is the recent increase in hyper-processed vegan options.

    Billions of people are vegan. The poorest in the world too. Most the food options we have can be vegan if we learn to cook/prepare it.

    And it’s easier than cooking meat.

  20. You’d have been excused for thinking the cost saving exercise of replacing meat and exotic fruits and veg with trademarked nutrient blocks would lead to cheaper food prices. Instead megacorp meat free woodlouse bacon seems to be more expensive than the actual stuff

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