>The company initially halted the exports in March 2022 after Russia invaded Ukraine.
>
>But its parent company, Pernod Ricard, confirmed that some exports had resumed – which sparked fury.
…..
>Before the war Pernod Ricard made about 3% of its annual sales on the Russian market, and despite pulling Absolut Vodka, the company will continue to sell some products to Russia.
Really don’t see the point in a company like Absolut stopping exports like these. It’s seems like a virtue signal. If Absolut stops selling in Russia, some other probably Russian company will just takes its place and then what was the point? A swedish company to lose market share and value and help a Russian company gain a stronger foothold in the market? How does any of this effect the war?
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What will they use for hand sanitizer now?
>The company initially halted the exports in March 2022 after Russia invaded Ukraine.
>
>But its parent company, Pernod Ricard, confirmed that some exports had resumed – which sparked fury.
…..
>Before the war Pernod Ricard made about 3% of its annual sales on the Russian market, and despite pulling Absolut Vodka, the company will continue to sell some products to Russia.
Really don’t see the point in a company like Absolut stopping exports like these. It’s seems like a virtue signal. If Absolut stops selling in Russia, some other probably Russian company will just takes its place and then what was the point? A swedish company to lose market share and value and help a Russian company gain a stronger foothold in the market? How does any of this effect the war?
Now this will be the real blow to Russia