Dear all

Just bought a so called Bio-Semmeli and it felt lighter than usual. Back home I weighted it definitely they decreased the weight from 80g to 72g BUT selling with the same price AND still described as 80g. That is fraud 🙂 what do you think fellas?

Eco

40 comments

  2. I think that you need some kind of occupation. I‘m not gonna believe that you can sense out 8g weight differences. You just spend your day weighing your groceries to see if they‘re as declared.

    And have you heard about variance?

  4. I have been seeing a lot of shrinkflation lately in all shops and all kinds of brands. The thing is I’m very aware of their tactics but I can’t boycott all food shops because I’d starve to death in a city. Shrinking while increasing the prices of products isn’t going to end well for the small to medium wage earner. Big monopolies are really fleecing us. If this continues there will be rebellion in the streets, even in well to do Switzerland.

  5. Well, is just ONE bread. One example in enough to a hypothesis, but not for a conclusion. You need do bought more Bio-Semmeli in different days and different Coop. Weight everything and comeback do Reddit with results to support your theory. 🙂

  6. Are you sure that *all* Bio-Semmeli weigh only 70 g?

    It may well be that you got an exceptionally small one. I don’t think their Semmeli machine is that precise.

  9. Sample size of one is a bit small. ^^ Definitely could be a thing, but one being smaller than the average every now and then would be expected. Would need more evidence to support that.

    Also, if it is older, it will also lose weight due to water evaporation. So it could easily lose that weight there if it was laying around for a bit longer in the coop.

  12. Sure 8g seems like a lot for something that should be 80g, but a lot of factors play a role here. Most important is humidity, that adds or reduces the weight. Hence why most 1kg flour packs don’t actually have 1000g in them.

  15. Guys, these Semmeli are smaller and by just looking on them at COOP it is obvious. I only weighted it to proof it…

  17. Sad to say but this super common in the supermarket industry during times of high inflation. Happens with way more than bread. The hope is obviously that the cost increase is passed on to the consumer without them noticing. It’s semi official term as a cost mitigation strategy is “shrinkflation”.

    Source: Worked for 10 years at a multinational supermarket chain managing an almost $1B product portfolio.

  18. Shrinkflation.

    It’s a stealth form of food price inflation. They do it to keep it at a price more palatable to you as a consumer, but as you rightly indicate, you’re ultimately paying more for less.

  27. One is not a accurate study that allows such a conclusion. And, have you measured the humidity factor? Dry bread is considerably lighter.
    I suggest you weigh your best every time for at least one year. This should give us interesting data.
    Remember to note time of purchase, time between purchase and measurement, general weather condition, humidity and temperature also inside your home.
    The more data you connect, the more interesting discoveries could be made.

  29. That reminds me of how can drinks. Coke for example used to be 350ml went down gratually to 333ml -> 300ml and now most of em’ are 250’s.

  31. Sample size of 1 means nothing. Baking process has so many variables that it can be just an outlier. Buy at least 5 more and report the results.

  32. Ich han mich nöd wölle ufregge,.aber jetzt muess es usse: EY MIGROS! Dini “Big Silser Gipfel” sind viellicht no Silser, aber sicher nöd big!

  33. Hidden my ass. Since the beginning of this year I had to cut on shopping because everything costs 30% more and nobody does nothing to stop it

  36. Yo this nigga didn’t just buy a bread and went home to weigh it and find out it’s 8g less 💀💀💀🤣🤣🤣then like that’s not enough he came to tell the internet about it 🤯🤯

Leave a Reply