Guinness commercial (1995) – The Dancing Man

12 comments
  1. That’s an annoying ad by even today’s standards.

    Ticks all the boxes:
    – Catered towards people who don’t even understand any language (“stuff” happening)
    – Otherwise good music made annoying
    – Wants you to keep looking to see if there’s a point
    – Doesn’t have a point or meaning except the product (pretends that if you know, you’re in the club and get their private joke)

    PS Guiness only has to settle because it’s rancid pish. Murphys and Beamish don’t need two pours because they’re class.

  2. One of the best and most successful Irish commercials ever made

    An interesting tidbit about it was that it was only commissioned because the giant brand commercial they had planned ran into delays so they needed a smaller budget commercial on air to bridge the gap

    It was “based” on an art piece by a French (IIRC) dancer who ~~successfully~~ unsucesfully sued Guinness for plagerism

  3. That fucking tune was the Dermot Kennedy of its day. Every fucking time you turned the radio on…..

  4. Fun fact: the fella dancing in this ad was a barman in Solas (now the Jar) on Camden Street for a while, around 2013/2014.

  5. Great ad (from an advertisers point of view) – really annoying with an earworm of a tune.

    They released a sscreensaver of the ad too I remember getting it on a cover CD.

  6. My little sister used to love this ad when it was on. She was a toddler at the time. She’s now 30…

  7. So this tune has been an ear worm in my head for WEEKS. Randomly throughout the days it pops into my head. It works for every scenario.

  8. They played this a few times on the big screen at Feile 94 in between acts. Stadium went nuts.

  9. I had fond memories of this advert in the 90’s until the alcoholism took control and completely fucked up every part of my life. It’s still a funny ad, though. I laugh, but the tears aren’t far behind

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