‘Skimpflation’: how supermarkets reduce the quality of what you buy | Consumer affairs

by Shamefuru-Dispray

2 comments
  1. This is only going to get worse as supermarkets reduce the quality of their offerings to maintain profit levels at our expense. My guess is that even after the war in Ukraine ends prices won’t fall, and they’ll be a myriad of other new factors (Global Warming, crop failures etc) that retailers and manufacturers will be able to blame.

  2. Simple solution here, just use fewer preprocessed ingredients, less olive oil in your spreadable fat? Just put some butter in a butter dish. Lower quality pesto? Just lob some basil, Parmesan, nuts, olive oil and salt in a blender.

    There’s so many products that are commonly preprepared that are so simple to make but sold at huge margins to save a few minutes. That whole aisle of curry pastes is insanely profitable (it’s just spices, oil, tomato paste and preservatives) and those tiny pots of hummus when chickpeas and tahini are cheap.

    Yeah this one is largely fixable by moving on from letting supermarkets combine four ingredients for three thrice the profit.

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