Apparently, and this only what I heard so I’m open to being corrected, when Tesco started home delivery they couldn’t understand why uptake was so low in North Norfolk compared to the rest of the country. Turned out people didn’t want the neighbours knowing they shopped at Tesco. So they invested in a few plain white Land Rovers or Range Rovers with refrigerated compartments in the back and locally advertised this, demand climbed to close to national levels.
Buying everything on the way down on Friday evening in the last big town with late opening is a common enough thing also; albeit one of those things I’ve seen that I doubt there’s any way to provide stats for.
So many villages that are full of second homes only have corner shops, which obviously aren’t being helped by the second home owners not using them.
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Apparently, and this only what I heard so I’m open to being corrected, when Tesco started home delivery they couldn’t understand why uptake was so low in North Norfolk compared to the rest of the country. Turned out people didn’t want the neighbours knowing they shopped at Tesco. So they invested in a few plain white Land Rovers or Range Rovers with refrigerated compartments in the back and locally advertised this, demand climbed to close to national levels.
Buying everything on the way down on Friday evening in the last big town with late opening is a common enough thing also; albeit one of those things I’ve seen that I doubt there’s any way to provide stats for.
So many villages that are full of second homes only have corner shops, which obviously aren’t being helped by the second home owners not using them.