“Struggling” might not be the right word when it’s still billions of profit
I don’t think they don’t need a new product. Not everything needs to be better all the time. They need to just keep what they have from being shitty and lower the price for a few years. It’s the one thing I like about the iPhone. It’s not going to change. No one asked for or wanted AI on the phone btw.
The highest revenue ever over the last four years doesn’t look like struggling to me.
The M1 Macs were beyond amazing, people are refusing to even look at new Macs until there’s a noticeable difference (remove the notch).
-M1 Macbook Pro user
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They are not suffering, but this does make sense. The last couple iPhones have been essentially the exact same and the gains in performance minimal. An iPhone 14 Pro isn’t that far off from a 16 Pro, so I’m sure convincing people to upgrade is becoming more challenging.
I have been tempted to pick up a MacBook Pro M4 Pro but my M1 MacBook Pro is still plenty good enough. I think especially with Macs they almost shot themselves in the foot with the M chis because they are damn good and upgrades aren’t really necessary for the vast majority of people until the machine breaks entirely.
The Mac sales isn’t surprising. The pandemic drove laptop sales as people went to remote work. Also, Apple Silicon was introduced in 2020, so as the performance and compatibility issues were ironed out, people made the switch off Intel-based systems. Would be surprised if any laptop maker had revenue in 2023 and 2024 as strong as 2022.
Honestly, these charts are a bit misleading, since the y-axis scales are different, making it difficult to compare the relative losses across categories. A decline in iPad sales isn’t as significant as a decline in iPhone sales, since iPhone revenue is nearly an order of magnitude greater than iPad revenue.
I don’t know if the author doesn’t like Apple or just didn’t do any research. You can see a similar trend with both Samsung and Xiaomi, who have the second and third highest smartphone market share
I know I’m spending less since Tim Apple gave Trump a million dollars, maybe hoping for a better spot in the camps or something
They release the same products every year.
But you can’t grow double digits year after year indefinitely. Apple is a mature company
This is the problem with American capitalism. Sustainably profitable company is not good enough. It has to grow quarter over quarter over quarter forever. Of course that is ridiculous and so what ends up happening is what we’re all experiencing right now. When no more profits can be squeezed then they hurt the workers or they compromise the product or they make other decisions moral or otherwise to make sure they keep making money including just firing 10,000 people boom there goes the stocks and everybody’s happy again. Until next quarter at least. What a stupid system.
The only real innovation of their in the past few years was the M1 chip, which spawned the subsequent released of the M-variant, and they have all been dominant in the laptop space.
All of their other products have no relatively new innovation or features that are driving consumers to buy Apple in a dominating fashion. More and more people care less about ‘blue text’ and I see a lot of people switching over to Android if they are paying $1k+ for a new phone.
Not gonna buy Apple – it’s a US product .. just throwing this in here — Americans do not know what they have brought on themselves … be careful what u wish for ..
Apple seems to have abandoned the iPad. My iPhone and Apple Watch are like co-joined twins. But my iPad might as well be Android.
With how much each of these categories have been stagnating due to how well they’re built/long they last, I genuinely believe the Vision Pro is a solid play. The biggest issues with it are it needs more software and it needs to be cheaper. Hopefully both of these get addressed in the next one.
Oh no! People’s rate of buying tech went back down to slightly higher than pre-pandemic levels once the pandemic stopped! Time to shut the company down.
17 comments
“Struggling” might not be the right word when it’s still billions of profit
I don’t think they don’t need a new product. Not everything needs to be better all the time. They need to just keep what they have from being shitty and lower the price for a few years. It’s the one thing I like about the iPhone. It’s not going to change. No one asked for or wanted AI on the phone btw.
The highest revenue ever over the last four years doesn’t look like struggling to me.
The M1 Macs were beyond amazing, people are refusing to even look at new Macs until there’s a noticeable difference (remove the notch).
-M1 Macbook Pro user
[deleted]
They are not suffering, but this does make sense. The last couple iPhones have been essentially the exact same and the gains in performance minimal. An iPhone 14 Pro isn’t that far off from a 16 Pro, so I’m sure convincing people to upgrade is becoming more challenging.
I have been tempted to pick up a MacBook Pro M4 Pro but my M1 MacBook Pro is still plenty good enough. I think especially with Macs they almost shot themselves in the foot with the M chis because they are damn good and upgrades aren’t really necessary for the vast majority of people until the machine breaks entirely.
The Mac sales isn’t surprising. The pandemic drove laptop sales as people went to remote work. Also, Apple Silicon was introduced in 2020, so as the performance and compatibility issues were ironed out, people made the switch off Intel-based systems. Would be surprised if any laptop maker had revenue in 2023 and 2024 as strong as 2022.
Honestly, these charts are a bit misleading, since the y-axis scales are different, making it difficult to compare the relative losses across categories. A decline in iPad sales isn’t as significant as a decline in iPhone sales, since iPhone revenue is nearly an order of magnitude greater than iPad revenue.
I don’t know if the author doesn’t like Apple or just didn’t do any research. You can see a similar trend with both Samsung and Xiaomi, who have the second and third highest smartphone market share
I know I’m spending less since Tim Apple gave Trump a million dollars, maybe hoping for a better spot in the camps or something
They release the same products every year.
But you can’t grow double digits year after year indefinitely. Apple is a mature company
This is the problem with American capitalism. Sustainably profitable company is not good enough. It has to grow quarter over quarter over quarter forever. Of course that is ridiculous and so what ends up happening is what we’re all experiencing right now. When no more profits can be squeezed then they hurt the workers or they compromise the product or they make other decisions moral or otherwise to make sure they keep making money including just firing 10,000 people boom there goes the stocks and everybody’s happy again. Until next quarter at least. What a stupid system.
The only real innovation of their in the past few years was the M1 chip, which spawned the subsequent released of the M-variant, and they have all been dominant in the laptop space.
All of their other products have no relatively new innovation or features that are driving consumers to buy Apple in a dominating fashion. More and more people care less about ‘blue text’ and I see a lot of people switching over to Android if they are paying $1k+ for a new phone.
Not gonna buy Apple – it’s a US product .. just throwing this in here — Americans do not know what they have brought on themselves … be careful what u wish for ..
Apple seems to have abandoned the iPad. My iPhone and Apple Watch are like co-joined twins. But my iPad might as well be Android.
With how much each of these categories have been stagnating due to how well they’re built/long they last, I genuinely believe the Vision Pro is a solid play. The biggest issues with it are it needs more software and it needs to be cheaper. Hopefully both of these get addressed in the next one.
Oh no! People’s rate of buying tech went back down to slightly higher than pre-pandemic levels once the pandemic stopped! Time to shut the company down.
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