Thursday, July 10, 2025
Spain, Cyprus, Turkey, and the United Arab Emirates (UAE) are among the most sought-after family holiday destinations from the UK, but recent trends indicate that the cost of these vacations is on the rise. According to new data , family package holidays, especially all-inclusive stays, have seen significant price increases for August 2025. The findings highlight the growing cost of family getaways to popular Mediterranean locations such as Cyprus, Spain, and Turkey, while other destinations like Italy and Tunisia have reported price drops.
The surge in prices for holidays to the UAE, Cyprus, and other top destinations is a major concern for British travelers, especially those looking to secure affordable vacations in the post-pandemic travel boom. However, savvy holidaymakers are adopting strategies like booking shorter stays or opting for mid-week travel to manage costs effectively. The figures come from a snapshot of online searches conducted between April 18 and June 17, 2025, for seven-night family all-inclusive holidays in August 2024 and 2025.
Price Increases in Popular Mediterranean Destinations
Among the destinations experiencing the sharpest price hikes, Cyprus leads the way. The average price for a seven-night all-inclusive holiday in Cyprus this August has risen by 23%, going from £950 per person to £1,166. This surge in holiday costs reflects the growing demand for Mediterranean vacations, with Cyprus emerging as a top choice for families seeking a sunny and culturally rich escape.
Turkey and Spain, two other beloved family holiday spots, have also experienced noticeable price increases. Although specific figures are not provided for these countries, travel agents confirm that both are among the top five most-searched destinations for UK holidaymakers, contributing to rising prices in the travel sector.
Spain, a year-round favorite for British tourists, continues to maintain its spot at the top of the search list. Popular coastal destinations like the Costa Brava, Costa Blanca, and the Balearic Islands have seen increased demand, driving up the prices for package holidays. Turkey, known for its rich culture and beautiful beaches, has similarly surged in popularity, particularly for all-inclusive resorts in areas like Antalya and Bodrum.
The UAE’s Price Surge and Other Trends
The biggest jump in prices has occurred in the United Arab Emirates (UAE), with an eye-watering 26% increase for August 2025. The average price for an all-inclusive holiday in Dubai and other UAE locations has risen from £1,210 in August 2024 to £1,525 in the same month next year. This price hike may be partly attributed to the UAE’s continued appeal as a luxury destination for families, with a growing number of travelers choosing the destination for its mix of modern attractions, luxury shopping, and family-friendly resorts.
Despite the significant increases in these destinations, Italy and Tunisia buck the trend with price decreases. Italy, which is typically a high-demand location during the summer months, has seen prices drop by 11% compared to last year, making it an attractive option for families. Tunisia has experienced a smaller price drop of 4%, offering a more affordable alternative for travelers looking for Mediterranean experiences on a budget.
Strategies to Manage the Cost of Family Holidays
With the rising costs of holidays in popular destinations, many families are looking for ways to manage their travel expenses. Travel agents suggest that booking shorter stays or opting for mid-week departures can help reduce the overall cost of a family holiday. In addition, early bookings often allow families to secure better rates and take advantage of discounts offered by holiday providers.
For those still looking to travel to popular destinations like Cyprus, Turkey, and Spain, flexibility remains key. Families may also consider looking for package deals that offer added value, such as complimentary excursions or discounted rates for children. By booking well in advance, travelers can access early bird specials and lock in better prices.
Key Destinations in the Search Spotlight
The top five most-searched destinations for UK holidaymakers for August 2025 are:
SpainGreeceTurkeyUnited Arab Emirates (UAE)Portugal
These destinations are consistently at the top of the list, reflecting both their popularity and their ability to cater to a variety of vacation types—from beach holidays to cultural explorations.
The rise in prices in these countries reflects a broader trend within the travel industry, where demand for both long-haul and European destinations continues to grow. As the economy rebounds and families look to make up for lost time during the pandemic, the competition for sought-after destinations has led to a natural increase in prices.
Conclusion: Expect Price Fluctuations in the Coming Months
As travelers book holidays for the summer of 2025, it is evident that costs for all-inclusive family holidays in Spain, Cyprus, Turkey, and the UAE continue to grow. The culmination of more demand, scarcity during peak months, and high demand for high-end places has resulted in major surging costs in these areas. Nonetheless, intelligent travelers who book early and are willing to be flexible with dates of booking continue to find affordable holidays, mostly by looking at upcoming places and availing early booking offers.
Families interested in visiting places such as Cyprus, Turkey, and Spain will have to pay more, but Italy and Tunisia might offer cheaper alternatives. Keeping these points in consideration, UK tourists can plan their summer 2025 holidays more effectively.
(Source: Spain Tourism.)
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