The RSCPA has labelled Iceland’s decision to push back its deadline for cage-free eggs commitment to 2027 “disappointing”, warning the retailer risks falling behind the rest of the sector.
Earlier this week, the frozen food specialist‘s confirmed that it would transition to 100% cage-free eggs by June 2027, which comes as a two-year delay from its original 2025 target.
The move, which the retailer says balances welfare standards with affordability, follows the rollout of RSPCA Assured barn eggs across 35 stores.
While the RSPCA welcomed the renewed commitment, it criticised the revised timeline, pointing out that most other major retailers are on track to meet or have already met their 2025 cage-free targets.
“It is disappointing to see that this timeline has been pushed back,” said an RSPCA spokesperson.
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“Iceland may very well stand alone as a retailer which still sells eggs from caged hens. As a result, they may even find it difficult to source eggs from caged hens as the demand diminishes across the supermarket sector.
The charity warned also urged retailers to extend their cage-free commitments to ingredient eggs used in pre-packed foods like cakes and quiches, not just whole eggs.
Around eight million hens in the UK are still kept in cages, the RSPCA said, calling the system “cruel” and at odds with public sentiment.
“Farmed animals deserve better, and retailers have a key role to play in driving improved welfare,” the charity added, encouraging shoppers to look for RSPCA Assured labels to ensure higher standards.
Iceland’s director of product and sustainability Stuart Lendrum said the new timeline was developed in close consultation with suppliers and would be underpinned by investment in UK barn egg capacity.