Tuesday, August 5, 2025
The United States and Spain have jointly spotlighted Greece as a top-tier global travel destination for 2025, with Greece earning the prestigious title of “Favorite Country” for the sixth consecutive year at the US-based Trazees Awards, while also being named the “Best Family-Friendly Multigenerational Destination” and the second most popular international family destination after Spain at the Wherever Awards. These accolades, based on thousands of American travelers’ votes, confirm Greece’s exceptional cross-generational appeal—drawing in both millennial adventurers and multigenerational families—solidifying its place among the world’s most celebrated and versatile travel destinations.
Greece Sweeps U.S. Tourism Awards Again in 2025, Confirming Its Reign as a Top Family and Global Travel Destination
Greece continues to shine on the international travel stage, earning two prestigious distinctions from the American tourism industry for 2025. The country has not only maintained its title as a top global destination but has also been recognized for its growing appeal among multigenerational families. These awards further strengthen Greece’s image as a country that offers both cultural richness and modern travel satisfaction.
In the results of this year’s U.S.-based travel awards, Greece was once again named “Favorite Country” at the 11th annual The Trazees Awards, hosted by the travel platform TrazeeTravel.com. This is the sixth consecutive year Greece has secured this title, which is based on votes from millennial travelers under the age of 40. Simultaneously, Greece also captured the spotlight in the 8th Wherever Awards by WhereverFamily.com, being awarded “Best Family-Friendly Multigenerational Destination” for the third year in a row. Additionally, it ranked as the second most popular “Family-Friendly International Destination”, trailing only Spain.
The dual honors come from FXExpress Publications, the U.S.-based media company that publishes the well-known Global Traveler magazine. The two online platforms—Trazee Travel and Wherever Family—are digital publications under the FXExpress umbrella. Each caters to a specific audience: Trazee Travel is dedicated to younger travelers, primarily millennials seeking international experiences, while Wherever Family focuses on family-focused travel, highlighting destinations and services suitable for parents, children, grandparents, and all types of family units.
According to the official announcement by the Greek National Tourism Organisation (GNTO), these awards are the result of detailed surveys conducted by the two websites, where thousands of readers participate each year. The voting is open-ended and conducted online, allowing participants to name their favorite destinations and travel service providers without limitations or pre-selected choices. The voting period for the 2025 edition started on September 20, 2024, and concluded on May 16, 2025, reflecting a wide timeframe that captured traveler trends and sentiments over several months.
These reader-driven accolades cover not just destinations, but a broad spectrum of the travel industry, including airlines, airports, hotel brands, cruise companies, travel apps, and loyalty programs. Greece’s consistent performance year after year underlines not only its broad tourism appeal but also its ability to adapt and innovate in an evolving global travel market.
What sets these awards apart is their emphasis on real traveler feedback, particularly from the growing and influential segments of millennial explorers and family vacationers. Greece’s repeated wins speak volumes about its global positioning—not just as a destination for romantic getaways or historical exploration—but also as a welcoming and diverse travel choice for young adults, solo travelers, digital nomads, and families with children and elderly members.
The awards ceremony for all winners from both The Trazees and Wherever Awards will take place in Los Angeles on August 19, 2025. The event is expected to gather representatives from top travel companies, tourism boards, and industry influencers. Representing Greece at the ceremony will be Christina Valassopoulou, the Consul General of Greece in Los Angeles, who will receive the accolades on behalf of the GNTO’s North America Office.
These distinctions are more than symbolic. They reflect real outcomes from years of strategic promotion, infrastructure upgrades, and hospitality investments across Greece. The Greek government and tourism authorities have spent considerable effort in recent years to diversify tourism offerings—developing lesser-known islands, enhancing transportation networks, promoting year-round travel, and spotlighting cultural, wellness, and nature-based tourism.
In particular, the emphasis on family-friendly tourism has grown significantly. Greece has enhanced its family vacation packages, improved accessibility across cities and islands, and developed engaging activities that appeal to different generations—from ancient ruins and mythological storytelling to safe beaches and interactive museums.
Meanwhile, its popularity among millennial travelers has been bolstered by its vibrant cities, music and arts scenes, island hopping culture, boutique hotels, and digital connectivity. Destinations such as Athens, Thessaloniki, Santorini, Mykonos, Crete, Naxos, and Rhodes continue to draw millions of visitors annually, not only because of their beauty but because of the experiences tailored for modern travelers seeking authenticity without sacrificing comfort.
Tourism officials believe these repeated accolades from reputable U.S. outlets will continue to boost Greece’s image abroad and help the country attract high-value travelers in a competitive market. The North American market, in particular, remains a priority for Greek tourism marketing campaigns, airline route expansion, and strategic partnerships with travel platforms and influencers.
The United States and Spain have honored Greece as one of the world’s top travel destinations for 2025, recognizing its broad appeal to both millennial travelers and multigenerational families through two prestigious tourism awards.
With the spotlight shining brightly on Greece once again in 2025, the country’s tourism sector is poised to enter another strong season—backed by consumer trust, positive word-of-mouth, and continued recognition from top international players. These new awards are both an affirmation of past success and a motivator to keep innovating.
