Published on
September 27, 2025
U.S., Japanese, South Korean, and Australian tourists have flocked to Victoria, British Columbia, propelling the city’s hotel industry to record levels of occupancy in 2025. This surge in international visitors has not only boosted the local economy but also transformed Victoria into a top destination for travelers seeking a blend of culture, natural beauty, and history. With the city’s charming harbor, lush gardens, and rich heritage, it’s no surprise that tourists from these countries are increasingly making their way to Vancouver Island. The rise in international tourism has had a ripple effect on airlines and the hospitality industry, prompting additional flights from carriers like Delta and increased investments from major hotel chains. As Victoria continues to thrive, it remains an ideal getaway for travelers from around the world, offering something for everyone—from scenic landscapes to vibrant cultural experiences.
U.S., Japanese, South Korean, and Australian Tourists Push
Currently, Delta Airlines has added more flights to Victoria, British Columbia, which is predicted to be one of Canada’s best destinations to visit in 2025 due to increased tourists being received from the United States, Japan, South Korea, and Australia. As the city is witnessing an increase in international tourists, it is clear that the growth is being documented in the hotel’s occupied space which is to an unprecedented height. The increase being documented is in the occupied announcement which is 94.3% in the summer season. The magnificent sightseeing, city history, and rich culture makes the place interesting to visit to every kind of a traveler.
U.S. Tourists Become Hotel Occupancy Drivers in Victoria
The United States has long been a strong source of tourism for Victoria, and 2025 has seen a substantial increase in visits. Therefore, the increase in visits from the city has tourists for documentation of clos to a million, the increase has been a contributor to the documents for the city’s record for the summer in it’s occupied hotel for over 94.3 percent. It is also to be noted that the U.S accounted tourists for clos. to a billion expenditure for the tourists in the whole area.
Along the West Coast, the proximity and historical ties of the U.S. and Canada, make it particularly popular for weekend getaways. For travelers from Seattle and Portland, experiencing the rich culture of Victoria and its beautiful harbor and gardens is a common pastime.
A British charmed city offers a great escape for U.S. visitors. Butchart Gardens, Inner Harbour, and the Royal BC Museum offer local history and natural wonders. For solo travelers and families, the city offers diverse family accommodations, and a great blend of boutique hotels.
Victoria’s hospitality industry has proved excellence for welcoming Japanese visitors. Japanese travelers, widely known for their appreciation of gardens, history, and for tea, is a great contributor to the city’s flourishing high-end hotels like the Fairmont Empress and the Victoria Marriott Inner Harbour. They also enjoy the greenery, traditional tea rooms, and historical attractions of the city.
Japanese tourists appreciate experiences centered around culture, beauty, and tranquility. With its carefully crafted landscapes, Butchart Gardens has become an especially favorite destination for Japanese tourists, as its scenic beauty embodies the Japanese cultural appreciation for harmonious landscapes. Moreover, Japanese tourists enjoy the region’s seafood and delicacies like Dungeness crab and halibut, further complementing their culinary experience during their visit.
The increase in the number of Japanese tourists has resulted in an increase in the number of flights offered in the region, and thus, the ease of travel between Japan and Victoria. Japan Airlines and All Nippon Airways (ANA) now offer more seamless travel and partnered with Canadian airlines to offer flights to Victoria directly from Japan’s capital and its major city, Osaka.
South Korean Visitors Energize Victoria’s Tourism
South Korea is becoming an important new market for Victoria’s expanding tourism industry. South Korean visitors show much interest in North American travel and Victoria, with its picturesque downtown and valuable heritage, is ranked as one of the most attractive Canadian cities for tourists. The increase in South Korean tourists has been beneficial for the City of Victoria’s hospitality sector, especially for the Delta Hotels by Marriott Victoria Ocean Pointe Resort, which is one of the most popular hotels in the city.
South Korean visitors find the combination of Victoria’s natural and modern attractions a great advantage. There is no doubt the city’s outdoor active lifestyle is a great draw; many visitors enjoy cycling along the Galloping Goose Trail and kayaking in the Inner Harbour. More and more South Korean tourists are appreciating Victoria’s culture, especially the historical architecture in downtown, as well as the First Nations culture present at the Royal BC Museum.
The ferry service from Vancouver, along with Victoria’s friendly atmosphere, ensures Victoria is most certainly a great destination for South Korean tourists looking for a blend of adventure and relaxation.
Australian Travelers Find a Home Away From Home in Victoria
Australia has long been a significant contributor to Victoria’s tourism industry, and 2025 is no exception. Australian visitors, attracted by the natural beauty of Vancouver Island and its mild climate, are flocking to Victoria in increasing numbers. The city’s outdoor activities, from whale watching to hiking along the coastline, are popular with Australians looking to explore the Pacific Northwest.
Australian visitors also tend to favor hotel chains like the Fairmont Empress and the Victoria Marriott, where luxury and comfort meet. These travelers often seek more bespoke experiences, such as private guided tours and culinary experiences that feature local wines and seafood.
Victoria offers a unique blend of old-world charm and modern convenience, which makes it an ideal destination for Australians seeking to explore the Canadian West Coast. The city is also a gateway to other Vancouver Island attractions, such as Tofino and the Cowichan Valley wine region, making it a perfect base for exploring.
Delta Airlines Responds to Growing Demand with Additional Flights
Delta Airlines responds to the growing demand for flights to Victoria by increasing the frequency of flights during the summer months for tourists heading to Victoria from major American cities. This allows tourists from America and other countries to Victoria with little hassle influx of tourists.
Delta Airlines summer season flights to Victoria directly connects with more American cities. Victoria’s increasing accessibility encourages more tourists to visit the city. Victoria became a more accessible and attractive destination for tourists with additional flights by Delta Airlines and greater international service by Japan Airlines and Qantas.
Considering the geography and the international borders surrounding it, Victoria is a very popular get away for tourists. Victoria of flights to borders and international airports have been a major held for long period of time for accessibility and ease of travel. This has been a major ease for available time such as long vacations and provides unlimited amount for.
Travelling to Victoria? Here are Some Tips
For those who are considering a trip to Victoria, following recommendations can help make their stay even more enjoyable. First, it is a good idea to book places to stay early, particularly in the summer months, because the city’s best hotels tend to fill quickly. Well known for its luxurious offerings and central locations, the Fairmont Empress and the Victoria Marriott are popular but do tend to fill up months in advance.
Even in the summer months, pack a jacket, because Victoria’s weather can be unpredictable. Don’t forget the outdoor activities in this city are among the best in the country. Be sure to bring comfortable walking shoes, particularly for the lovely gardens, parks, and trails if you enjoy walking.
The city’s range of restaurants are a great experience. Don’t forget to sample the local seafood or take a farm-to-table dining experience. For a true Victorial experience, enjoy the clam chowder, and high tea at the Fairmont Empress.
U.S., Japanese, South Korean, and Australian tourists have driven Victoria’s hotel occupancy to record highs in 2025, boosting the local economy. With increased flight options and vibrant cultural attractions, the city has become a must-visit destination for global travelers.
Final Thoughts
Victoria’s hospitality and tourism sectors are continuing to prosper thanks to a surge in tourism from the United States, Japan, South Korea, and Australia. The city is in great shape and providing wonderful experiences to the many visitors as the number of guests increases and many hotels are seeing record occupancy levels. Airlines such as Delta, Japan Airlines, and Qantas contribute to the accessibility of the city, which is a primary destination for international tourism. Victoria is a destination for those seeing it for the first time and for those who are seasoned travelers as it provides lasting experiences.
