Brambles’ Rising ROCE and Push for Employee Ownership Could Be a Game Changer for ASX:BXB

Earlier this week, Brambles reported that its return on capital employed (ROCE) has risen to 19%, considerably exceeding the Commercial Services industry average of 12%. The company also introduced a new ASX quotation to encourage greater employee ownership through its incentive plan, deepening workforce engagement in Brambles’ long-term strategy. The combination of higher capital reinvestment returns and initiatives targeting employee alignment highlights a dual focus on both operational performance and internal culture, both of which support Brambles’ positioning as a sustainable logistics leader. We will now explore how Brambles’ accelerating ROCE and employee ownership efforts impact its broader investment narrative and long-term outlook.

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Brambles Investment Narrative Recap

To be invested in Brambles, you need to share the belief that advanced supply chain solutions and disciplined capital allocation can deliver sustainable earnings growth, despite variable pallet volumes in key geographies. The recent surge in ROCE and expanded employee ownership are constructive for internal alignment, but do not materially shift the short-term catalyst, which remains the successful scaling of digital asset tracking technologies. The key near-term risk continues to be cost inflation and asset efficiency in the U.S., which could impact margins if not contained.

Among the latest company developments, the board’s recent approval of a sizeable share buyback program, targeting up to 10% of issued shares for US$400 million, is most relevant given current investor focus on capital returns and earnings resilience. This capital management initiative sits alongside operational improvements, reinforcing Brambles’ multi-pronged approach to unlock shareholder value as the market weighs the impact of pallet volume uncertainty and cost inflation.

However, despite improved capital returns, investors should also consider the possibility that persistently elevated input costs may still weigh on profit margins if…

Read the full narrative on Brambles (it’s free!)

Brambles’ outlook anticipates $7.8 billion in revenue and $1.1 billion in earnings by 2028. This represents a 4.5% annual revenue growth rate and a $235.8 million increase in earnings from the current $864.2 million.

Uncover how Brambles’ forecasts yield a A$25.07 fair value, in line with its current price.

Exploring Other PerspectivesASX:BXB Community Fair Values as at Oct 2025

Seven members of the Simply Wall St Community have set fair value estimates for Brambles ranging from A$21.58 to A$32.08 per share. While you weigh these divergent valuations, remember that the company’s ability to offset cost inflation remains a crucial factor for its long-term performance.

Explore 7 other fair value estimates on Brambles – why the stock might be worth 13% less than the current price!

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This article by Simply Wall St is general in nature. We provide commentary based on historical data
and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your
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Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material.
Simply Wall St has no position in any stocks mentioned.

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