Published on
October 22, 2025

Vietnam welcomes record waves of eastern european travelers with new visa exemption driving tourism boom

Vietnam is seeing a remarkable boost in international tourism following the introduction of the Vietnam visa exemption. This policy allows citizens from 12 European countries to visit Vietnam for up to 45 days without a visa, making travel simpler and more appealing. Early government reports show that this initiative has already attracted significant interest from Eastern European travelers, driving higher tourist arrivals and supporting long-term Vietnam tourism growth.

Streamlined Entry Makes Travel Effortless

On August 15, Vietnam officially introduced visa-free travel for citizens of Belgium, Bulgaria, Croatia, the Czech Republic, Hungary, Luxembourg, the Netherlands, Poland, Romania, Slovakia, Slovenia, and Switzerland. This official visa policy allows short-term tourist visits without lengthy paperwork, a move aimed at reducing barriers and improving accessibility.

Key points of the policy include:

Eligibility for 12 European countriesUp to 45 days of visa-free stayApplicable to all passport typesSimplified entry process for smoother planning

Government sources highlight that this approach is particularly attractive to Eastern European travelers who previously faced more complex visa procedures. By making travel easier, the Vietnam visa exemption directly supports sustainable Vietnam tourism growth.

Europe Flocks to Vietnam

The impact of the visa exemption on tourist arrivals has been immediate. Statistics from the Statistics Office of Vietnam indicate that European visitor numbers rose nearly 35 percent in the first nine months of 2025 compared to the same period last year.

Highlights include:

Q3 European arrivals: 568,370Quarter-on-quarter growth: 38 percentYear-on-year increase: 60 percent

These numbers show the strong link between simplified entry policies and growing international interest. The Vietnam visa exemption encourages longer stays and increased spending, which benefits local businesses and enhances the overall travel experience.

Certificate Processing Made Easier

The government has also reduced the processing time for visa-exemption certificates at overseas missions from two working days to just one, further facilitating convenient travel.

Benefits include:

Faster document processingStreamlined planning for Eastern European travelersReinforced trust in the official visa policyImproved visitor experience from arrival to departure

This effort aligns with government goals to make travel seamless and stress-free, demonstrating that policy reforms can directly enhance tourism outcomes.

Breaking the Low-Season Mold

Traditionally, July and August represent Vietnam’s low tourist season due to hot weather and regional holidays. However, in 2025, the country saw record numbers of visitors during these months, supported by government policies.

Factors driving this off-season growth include:

Visa-free travel for European countriesIncreased availability of international flightsGovernment-backed campaigns emphasizing safety and hygieneGrowing perception of Vietnam as accessible and welcoming

The trend shows that well-designed policies can overcome seasonal tourism dips and attract visitors year-round.

A Global Leader in Tourism Growth

Vietnam’s rapid rise in tourist arrivals positions it as one of the world’s fastest-growing tourism markets. Official data shows that in the first half of 2025, Vietnam, alongside Japan, achieved the highest year-on-year growth in international visitors at 21 percent.

Key points from official reports:

Vietnam visa exemption as a main driver of growthStrengthened official visa policy frameworksEconomic benefits for transportation, hospitality, and local businessesIncreased confidence among Eastern European travelers

These developments demonstrate that strategic government actions can have a tangible global impact on tourism.

Challenges Still on the Horizon

Despite the surge in interest, official reports note that some challenges remain for visitors. First-time tourists, especially in rural and coastal regions, sometimes face logistical hurdles.

Current challenges include:

Limited public transport in certain areasOccasional difficulties finding taxis or other local transportNeed for better digital and on-site tourist information

Government development plans now focus on improving infrastructure, enhancing transport networks, and expanding digital support tools. These measures complement the Vietnam visa exemption and aim to maintain high visitor satisfaction.

Diplomacy Meets Tourism

Vietnam’s visa policies also serve diplomatic purposes. The Ministry of Foreign Affairs emphasizes that reciprocal agreements with European countries help strengthen travel relationships while supporting tourism.

Official objectives include:

Promoting Vietnam tourism growth alongside stronger international relationsSimplifying visa-free travel proceduresReinforcing trust in the official visa policyEncouraging sustainable tourism from high-value international markets

This approach shows that tourism and diplomacy can work together to create economic and international benefits.

Economic Benefits of the Visa Exemption

The increase in Eastern European travelers has brought clear economic advantages. Government sources confirm that rising tourist arrivals are boosting hotel occupancy, domestic transport use, and local business revenue in cities like Hanoi, Ho Chi Minh City, Da Nang, and Nha Trang.

Key benefits include:

Growth in revenue for hospitality and service sectorsExpansion of business activity in popular tourist hubsPositive effects on surrounding communitiesStrengthened global reputation for Vietnam as a travel-friendly destination

These results highlight how government policy can directly influence both tourism and economic outcomes.

Conclusion: Visa Exemption as a Catalyst for Tourism

The Vietnam visa exemption has proven to be more than a procedural adjustment—it has become a key driver of international tourism. Streamlined entry, faster certificate processing, and government emphasis on safety have collectively increased tourist arrivals from Europe.

By making travel easier and more convenient, the policy supports Vietnam tourism growth and improves the experience for Eastern European travelers. Continued investment in infrastructure and expansion of visa-free travel measures will help ensure that Vietnam remains a top global destination for years to come.