Martin Bjoerck, iGaming Business
Denmark’s gambling sector is grappling with a series of stringent new regulations that have sent shockwaves through the industry. The government’s recent measures, known as Spilpakken 1, include a whistle-to-whistle ban on betting advertising during live sports, tighter controls on outdoor promotions and restrictions on FTP (free-to-play) bonuses, and have raised serious concerns among operators and industry leaders alike.
At the heart of the debate is Morten Rønde, director of the Danish trade body Spillebranchen and managing partner at Nordic Legal. Speaking to iGB on the immediate impact of the changes, Rønde did not mince his words.
“I am shell shocked to say the least,” he says, capturing the uncertainty and frustration spreading through the sector.