Published on
January 14, 2026
Athens is gearing up for a major boost in its tourism profile with a key international event scheduled for March 9 and 10, 2026. The event, which is commissioned by ANAPTIXIAKI ATHINAS S.A., aims to bring together professional tourism and cultural organisations from around the world. The two-day event, organised by AFEA CONGRESS, will showcase Athens’ rich cultural heritage and diverse tourism offerings to an international audience, marking a significant step in the city’s efforts to promote its tourism industry.
This international tourism event will focus on highlighting the best of Athens’ historic sites, cultural festivals, and modern attractions. From the ancient Acropolis to the vibrant neighbourhoods of Plaka and Monastiraki, Athens continues to be one of Europe’s most culturally rich destinations. The event is expected to attract travel professionals, media representatives, and cultural organisations from various countries, strengthening Athens’ position as a premier destination for both cultural tourism and luxury travel.
Athens: A Cultural Powerhouse for Global Tourism
Athens, known as the cradle of Western civilisation, has long been a significant destination for tourists seeking to immerse themselves in history and culture. The city offers a wide variety of attractions, including the Parthenon, Temple of Olympian Zeus, and the National Archaeological Museum, all of which draw millions of visitors each year.
Beyond the historical landmarks, Athens also boasts vibrant neighborhoods filled with local markets, cafes, galleries, and restaurants offering traditional Greek cuisine. The combination of ancient history and modern city life creates an exciting and dynamic experience for visitors. The international tourism event in 2026 is expected to draw attention to the city’s diverse offerings, positioning it as a top destination for travelers from around the globe.
During the event, professionals will have the chance to experience firsthand the unique blend of ancient sites and modern infrastructure that Athens offers. They will also gain insights into the city’s upcoming tourism projects and cultural initiatives, which are aimed at enriching the visitor experience and attracting even more international tourists.
Araxos Airport Expansion: New Flights to Boost Western Greece Tourism
In a complementary move, Western Greece is also set to benefit from increased connectivity. Araxos Airport, located near the Ionian Sea, is preparing to introduce new flight routes that will connect the region to more European destinations. The Regional Development Fund of Western Greece has commissioned a study to explore the feasibility of expanding air connections at Araxos Airport, aiming to improve access to this scenic region, which is known for its beaches, historic towns, and natural beauty.
This expansion in air travel will provide direct flights to Araxos from several European cities, which is expected to increase the flow of international visitors to Western Greece, further promoting tourism in the region. Araxos’s proximity to Patras, Greece’s third-largest city, as well as its access to popular tourist spots like the Greek Riviera and Ancient Olympia, makes it an attractive destination for travelers.
New flights to Araxos Airport will complement existing services from Athens International Airport, offering visitors more flexibility and convenience when planning trips to Greece. Western Greece, with its picturesque beaches, historical sites, and traditional villages, is becoming increasingly popular among tourists looking for an authentic and less crowded alternative to the more commercialized tourist destinations in Greece.
Boosting Local Economies Through Tourism Growth
The expansion of air travel to Araxos is part of a broader effort by Greece’s tourism sector to increase regional accessibility, which will help strengthen the local economies in places like Western Greece and Athens. With greater access to both the capital and more remote areas of the country, tourists can explore Greek culture and history in a more immersive way. Additionally, expanding flight routes can help reduce congestion at major airports like Athens and Thessaloniki, ensuring smoother travel experiences for all visitors.
The tourism event in Athens is also part of Greece’s broader strategy to position itself as a global leader in cultural tourism. By attracting key players in the tourism industry and promoting the country’s diverse offerings, Greece aims to increase international arrivals and extend the tourist season beyond the summer months.
Greece: A Year-Round Destination
Greece’s tourism industry is evolving to meet the demands of modern travelers. With increased flight routes, year-round cultural events, and enhanced visitor experiences, Greece is well-positioned to attract a diverse range of travelers. From the ancient ruins of Athens to the pristine beaches of Western Greece, the country offers a variety of destinations suited to every traveler’s interests.
Whether you are looking to explore ancient history, relax on idyllic beaches, or immerse yourself in Greek culture, Greece’s expanding tourism infrastructure ensures that it will remain a top destination in Europe for years to come.
Plan Your Trip to Athens and Western Greece
For travelers interested in visiting Greece, now is the perfect time to start planning. Whether you’re attending the international tourism event in Athens or booking a relaxing getaway in Western Greece, the country’s new flights, events, and tourism initiatives offer more reasons than ever to visit.
With enhanced connectivity, new cultural experiences, and a wealth of activities, Greece is ready to offer visitors an unforgettable journey through its rich heritage, beautiful landscapes, and warm hospitality.
