{"id":19209,"date":"2026-01-12T17:18:06","date_gmt":"2026-01-12T17:18:06","guid":{"rendered":"https:\/\/www.europesays.com\/africa\/19209\/"},"modified":"2026-01-12T17:18:06","modified_gmt":"2026-01-12T17:18:06","slug":"ourafrica-travel-returns-in-march-2026","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/africa\/19209\/","title":{"rendered":"OurAfrica.Travel returns in March 2026"},"content":{"rendered":"

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Block off your calendars \u2013 Africa and the Indian Ocean Islands’ only virtual trade show,\u00a0https:\/\/OurAfrica.Travel<\/a> is back from 16 \u2013 20 March 2026, offering the trade a convenient opportunity\u00a0to connect from across the globe in a time effective, affordable and very inclusive way.<\/p>\n

With 159 exhibitors and 192 buyers already confirmed, 2026 is set to be another impactful\u00a0show, with products being showcased including a fabulous mix of hotels, lodges, DMCs and\u00a0tourism boards eager to share their USPs, rates, updates and unique stories. A great way to\u00a0kick off 2026 on the front foot!<\/p>\n

The format is certainly no ordinary series of 20-minute virtual calls! The dynamic platform\u00a0has been specially built to be innovative and easy-to-navigate, with each participant having\u00a0their own dedicated profile so that buyers, exhibitors and media can easily assess potential\u00a0partnerships and select their most relevant targets for meaningful meetings.<\/p>\n

The platform also has clever chat functions and an interactive news feed meaning there are\u00a0plenty of additional opportunities for networking over the three weeks surrounding the\u00a0actual 5-day show. All without having to spend budgets on flights, hotels, taxis and lavish\u00a0stands \u2013 not to mention reducing your carbon footprint.<\/p>\n

Meeting scheduling is seamless, with participants on both sides able to block off their\u00a0availability as needed \u2013 giving you the choice to allocate the times and amount of meetings\u00a0you can accommodate in-between your normal work. The more hours you put in, the more\u00a0you get out of it, but this flexibility is key.<\/p>\n

Crucially, an exciting technical evolution over the 6 years since launch means that both\u00a0exhibitors and buyers with multiple team members can include them in their meetings,\u00a0provided they are pre-registered on the platform. This means that suppliers can train entire\u00a0sales teams logging in from multiple locations around the world \u2013 all in one sitting. A\u00a0fabulous function for new recruits to join, observe and learn.<\/p>\n

The format also means many smaller, owner-run properties can participate, sometimes\u00a0right from the bush! \u2013 as well as smaller tour operators and travel agents who perhaps work\u00a0remotely and don\u2019t have the manpower or budgets to attend the in-person trade shows.<\/p>\n

A genuine spirit of collaboration and ubuntu (community spirit) has always been at the heart\u00a0of why this virtual show is such a success, with longstanding partners again including Wetu,\u00a0ATTA\u00ae, Nightsbridge, The Travel Hub Collection, Atmosphere Marketing and Umlingo\u00a0Travel PR.<\/p>\n

Last year\u2019s show was held in February 2025 with 199 exhibitors, 490 buyers and 47 travel\u00a0journalists attending. Over the five days, over 7,000 meetings were held, nearly 45,000\u00a0messages were exchanged on the chat, and more than 20,000 connections were made on\u00a0the platform, across multiple time zones.\u00a0<\/p>\n

Over 30 news stories<\/a> were also shared on the\u00a0website.\u00a0 More coming soon – watch this space!<\/p>\n

If you\u2019re selling Africa, looking to discover new products, connect with your current partners\u00a0– or you are an African tourism product ready to grow your reach, please register before 3 March 2026.\u00a0<\/p>\n

Exhibitors<\/a><\/p>\n

Buyers<\/a><\/p>\n

Media\/Journalists<\/a><\/p>\n

Exhibitor enquiries can be directed to Storm Napier on [email\u00a0protected]<\/a> or Buyers\u00a0can reach Allie Hunt on [email\u00a0protected]<\/a>.\u00a0For any media enquiries, please email\u00a0Claire Roadley on [email\u00a0protected]<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Block off your calendars \u2013 Africa and the Indian Ocean Islands’ only virtual trade show,\u00a0https:\/\/OurAfrica.Travel is back from…\n","protected":false},"author":2,"featured_media":19210,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[106],"class_list":{"0":"post-19209","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-zimbabwe","8":"tag-zimbabwe"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/posts\/19209","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/comments?post=19209"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/posts\/19209\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/media\/19210"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/media?parent=19209"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/categories?post=19209"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/tags?post=19209"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}