{"id":22991,"date":"2026-01-14T13:54:06","date_gmt":"2026-01-14T13:54:06","guid":{"rendered":"https:\/\/www.europesays.com\/africa\/22991\/"},"modified":"2026-01-14T13:54:06","modified_gmt":"2026-01-14T13:54:06","slug":"namibia-is-the-diamond-destination-fashion-isnt-talking-about-yet","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/africa\/22991\/","title":{"rendered":"Namibia Is The Diamond Destination Fashion Isn\u2019t Talking About \u2014 Yet"},"content":{"rendered":"<p>As I\u2019m an avid lover of travel and adventure, my journeys have taken me around the world, from runway shows in Paris to the stunning sunrises at Taj Mahal. So I was absolutely game when I was given the opportunity to embark on a memorable getaway to Namibia. While hiking its ancient sand dunes and climbing its rugged canyons, I instantly fell in love with a country that\u2019s home to the oldest desert in the world and where sunrises and sunsets flow like rivers of gold. Namibia, a vast, sparsely populated country of 3 million people that borders Botswana and South Africa, also happens to be one of the world\u2019s richest sources of natural diamonds.<\/p>\n<p>As a guest of De Beers, and fresh off the heels of its recent <a href=\"https:\/\/adiamondisforever.com\/desert-diamonds\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Desert Diamonds<\/a> campaign, I traveled to Namibia for a weeklong journey and discovered that the beauty of its deserts are just as special as the diamonds that were born from its sacred sands. It\u2019s this exact beauty of the desert that serves as the inspiration for the campaign that highlights designers and their jewelry pieces in a range of desert hues and has been at the forefront of pop culture highlights this past year, including Stephanie Gottlieb\u2019s dazzling diamond bracelet Taylor Swift wears on the album cover of <a href=\"https:\/\/www.instagram.com\/p\/DNUBdFRh7CY\/?hl=en&amp;img_index=1\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">The Life of a Showgirl<\/a> and Neil Lane\u2019s drop-dead gorgeous pendant necklace in Doja\u2019s Cat\u2019s \u201c<a href=\"https:\/\/www.instagram.com\/p\/DPEvfXSjVHp\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Glamorous<\/a>\u201d video.<\/p>\n<p>Here\u2019s what I learned from my travels to Namibia<\/p>\n<p>Oranjemund: Where The Desert Meets The Sea<\/p>\n<p>The first leg of the trip was to the mining town <a href=\"https:\/\/www.britannica.com\/place\/Oranjemund\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Oranjemund<\/a>. Its abundance of natural diamonds is attributed to its location near the Orange River and Atlantic Ocean. In the simplest mathematical terms: desert diamonds + volcanic eruptions + river + wind + millions of years = natural diamonds pushed to the bottom of the sea. So out to sea we went.<\/p>\n<p>A somewhat tranquil helicopter ride took us to a sweeping ship in the middle of the Atlantic Ocean. It\u2019s here that diamonds are recovered through <a href=\"https:\/\/debmarine.com\/about-us\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Debmarine<\/a>, the marine diamond mining operation that is a key component to <a href=\"https:\/\/namdeb.com\/profile\/about-us\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Namdeb<\/a>, the 30-year partnership between the Namibian government and De Beers. Donning hard hats and work boots (shoutout to the protective gloves that were my lifeline as I gripped the rails in the rockier moments of this seaside excursion), we explored the gargantuan ship. I witnessed the mining vessel existing in a choreographed marriage of roaring, monstrous waves, colonies of sea lions and a cacophony of machinery working to recover the diamonds from the ocean floor. A true symbol of science and natural cohabitation.<\/p>\n<p>Between this excursion to the mining vessel at sea and a visit to another one of the city\u2019s mines located on the beach, Oranjemund is perhaps the most prominent example of the symbiotic relationship of a city and its natural resources. It\u2019s these exact mining operations that are main contributors to the <a href=\"https:\/\/namdeb.com\/sustainability\/community-development\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">economic backbone, employment opportunities and community development<\/a> in not just Oranjemund but Namibia as a whole.<\/p>\n<p>(+)<\/p>\n<p>(+)<\/p>\n<p>Windhoek: Carats &amp; Community<\/p>\n<p>After Oranjamund, it was off to Windhoek, the capital of Namibia. If Oranjemund is where diamonds are born, then Windhoek is where they are transformed. From Oranjemund, the majority of the diamonds are sent to the De Beers site holders facility where the rough stones are sorted and grouped according to the four C\u2019s: cut, color, clarity, and carats. It\u2019s through this process that the value and rarity of natural diamonds are most apparent. Each stone is treated as a rare object as no two diamonds are the same.<\/p>\n<p>Beyond its commercial aspects, Windhoek is a city where innovation and investment in community create a vibrant culture of creativity and optimism, with this path often forged through female leadership. We met with <a href=\"https:\/\/www.instagram.com\/monicageingos\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Monica Geingos<\/a>, the former first lady of Namibia who herself has close connections to the diamond-mining industry growing up Oranjemund and having family members who worked in the mines. Geingos is the chairperson of the <a href=\"https:\/\/www.oneeconomyfoundation.org\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">One Economy Foundation<\/a>, an initiative founded to bridge the economic gap in Namibia. It\u2019s through One Economy she founded the <a href=\"https:\/\/www.instagram.com\/befreenamibia\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Be Free Youth<\/a> campus that provides health care and skillship mentoring programs for its young citizens.<\/p>\n<p>Our time in Windhoek ended with a dinner at <a href=\"https:\/\/droombos.com.na\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Droombos<\/a>, the botanical safe haven resort where we stayed. A welcome reprieve from the desert heat,<a href=\"https:\/\/www.instagram.com\/p\/DSDOH3lDj5H\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\"> the dinner under the stars<\/a> was the perfect representation of the community where politicians, local artisans, and even the current <a href=\"https:\/\/www.instagram.com\/swartbooi.johanna\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Miss Namibia<\/a> could all gather to celebrate empowering Namibia forward to a prosperous future.<\/p>\n<p>(+)<\/p>\n<p>(+)<\/p>\n<p>Sossusvlei: Paradise In The Desert<\/p>\n<p>We ended the trip in Sossusvlei, home to the oldest desert in the world and some of the most luxurious lodges, including <a href=\"https:\/\/www.wildernessdestinations.com\/africa\/namibia\/sossusvlei\/little-kulala?utm_source=google&amp;utm_source=adwords&amp;utm_medium=cpc&amp;utm_medium=ppc&amp;utm_campaign=23287535641&amp;utm_campaign=WS_WD_BR_Brand_Camps&amp;utm_content=188229289439&amp;utm_term=little%20kulala&amp;utm_term=little%20kulala&amp;matchtype=e&amp;device=c&amp;adposition&amp;placement&amp;network=g&amp;creative=784876734142&amp;targetid=kwd-3331781981&amp;gclid=CjwKCAiAmKnKBhBrEiwAaqAnZ-_sRXQmCkjW2Zn-cMuG9r4kbBi_SFkPdwefoF2--7p82QI50T44hBoCSksQAvD_BwE&amp;hsa_acc=7953383364&amp;hsa_cam=23287535641&amp;hsa_grp=188229289439&amp;hsa_ad=784876734142&amp;hsa_src=g&amp;hsa_tgt=kwd-3331781981&amp;hsa_kw=little%20kulala&amp;hsa_mt=e&amp;hsa_net=adwords&amp;hsa_ver=3&amp;gad_source=1&amp;gad_campaignid=23287535641&amp;gbraid=0AAAAACTmMZBue69LT7W24pIWN1Dyi6b1O\" target=\"_blank\" rel=\"noreferrer nofollow noopener\">Little Kulala<\/a> where we stayed, also known as pure paradise in the desert. The property comprises individual suites, each equipped with a private pool, an outdoor shower, and bed if you choose to fall asleep under the stars. The timing of the trip happened to be during a full moon, so the requisite outdoor dinners, whether at the lodge or by a bonfire in the middle of the desert, had an extra serene source of incandescence. As a New Yorker accustomed to the orchestra of constant construction and honking horns, the peaceful stillness (save for a few cries from wandering jackals) that allowed me a good night\u2019s rest felt like a gift from the universe.<\/p>\n<p>Our major excursion outdoors was hiking the rolling sand dunes that seem to extend for eternity on the grounds of Sossusvlei. Up at 5 a.m. and awoken by the most endearing wake up call I\u2019ve ever received (no phones ringing \u2014 just an energetic, \u201cHello, Jennifer!\u201d said by a Little Kulala staff member outside my door), we began our day. Though remote, the desert still buzzes with pockets of wildlife and activity. Oryx graze the sparse vegetation, and hyenas, hunched and sneaky-eyed, dart about, searching for food. \u201cBig Daddy\u201d is known as one of the tallest dunes in the world, and thankfully for yours truly who is not the most athletic girl, we instead hiked the smaller \u201carm\u201d of the dune, which was still an exhilarating physical feat. And just like diamonds, no two dunes are the same.<\/p>\n<p>If I could recommend a top travel destination in the world, it would be Sossusvlei. The beauty of the desert is like a peaceful dream you could live in forever.<\/p>\n<p>Shop Desert Diamond pieces below.<\/p>\n<p>Shop Desert Diamond Pieces<\/p>\n<p>(Stay Up To Date)<\/p>\n<p>Become A Style Insider<\/p>\n<p>Join The Zoe Report\u2019s exclusive email list for the latest trends, shopping guides, celebrity style, and more.<\/p>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"As I\u2019m an avid lover of travel and adventure, my journeys have taken me around the world, from&hellip;\n","protected":false},"author":2,"featured_media":22992,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[14175,14176,1047,5056,14174,102,266],"class_list":{"0":"post-22991","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-namibia","8":"tag-accessories","9":"tag-artwork","10":"tag-fashion","11":"tag-homepage","12":"tag-jewelry","13":"tag-namibia","14":"tag-travel"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/posts\/22991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/comments?post=22991"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/posts\/22991\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/media\/22992"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/media?parent=22991"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/categories?post=22991"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/africa\/wp-json\/wp\/v2\/tags?post=22991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}